In Episode 57 of the Killer Growth Podcast, Samuel McVay sits down with Jon Bachura, an entrepreneurologist and peer group facilitator who recently joined Acumen in Wichita. With nearly two decades studying entrepreneurs up close, Jon brings a unique perspective on what actually drives business success.
Jon's journey is unconventional—he started as a music major dreaming of teaching Catholic elementary schoolers before an economics class redirected his path entirely. His friendship with Dan Cooper, CEO of Acumen, became pivotal when Dan recognized Jon was struggling personally and invited him to a Catholic men's Bible study. That circle of business owners sparked something: Jon realized peer learning and group facilitation were his calling.
The conversation centers on Jon's core belief: the soil matters more than the seed. Rather than focusing solely on the entrepreneur's innate talent, Jon emphasizes the environment and peer relationships that nurture success. He's now building co-ed peer groups for business owners and operators who need real support, mentorship, and community—not traditional classroom education, but genuine peer-to-peer learning where a facilitator helps members help each other.
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If you really pay attention, you can see If you really pay attention, you can see me almost cry because I hadn't like I me almost cry because I hadn't like I me almost cry because I hadn't like I met those kids that day. Oh, wow. Like I met those kids that day. Oh, wow. Like I met those kids that day. Oh, wow. Like I never met them and I just kind of was never met them and I just kind of was never met them and I just kind of was like well, I think we can do this in 13 like well, I think we can do this in 13 like well, I think we can do this in 13 minutes and it's like if you don't get minutes and it's like if you don't get minutes and it's like if you don't get it done in 13 minutes, it doesn't get it done in 13 minutes, it doesn't get it done in 13 minutes, it doesn't get the video doesn't go out. the video doesn't go out. the video doesn't go out. » The Killer Growth Podcast starts now. » The Killer Growth Podcast starts now. » The Killer Growth Podcast starts now. » » What's up guys? Sam McVey here with the » What's up guys? Sam McVey here with the Killer Growth Podcast and today I have Killer Growth Podcast and today I have Killer Growth Podcast and today I have John Boccieri. John Boccieri. John Boccieri. » » » » I can never do it. I I try so hard. Try » I can never do it. I I try so hard. Try » I can never do it. I I try so hard. Try just keep saying it. It's fine. just keep saying it. It's fine. just keep saying it. It's fine. » Boccieri. » Boccieri. » Boccieri. » Yeah. Bohemian Yes, it is. » Yeah. Bohemian Yes, it is. » Yeah. Bohemian Yes, it is. » does not like Bohemian Rhaps- Rhapsody. » does not like Bohemian Rhaps- Rhapsody. » does not like Bohemian Rhaps- Rhapsody. I mean it's not that I don't like it. I mean it's not that I don't like it. I mean it's not that I don't like it. It's just not one of my favorites. It's just not one of my favorites. It's just not one of my favorites. It's not that's not that. That's not It's not that's not that. That's not It's not that's not that. That's not With Acumen? Yes. Yeah. With Acumen? Yes. Yeah. With Acumen? Yes. Yeah. » Impact? Yeah, Acumen. » Impact? Yeah, Acumen. » Impact? Yeah, Acumen. » And that pretty recently. I'm excited to » And that pretty recently. I'm excited to » And that pretty recently. I'm excited to hear about that. I was like oh, that hear about that. I was like oh, that hear about that. I was like oh, that just happened. just happened. just happened. » Yeah. Yeah. » Yeah. Yeah. » Yeah. Yeah. But yeah, we'll go into whatever. But yeah, we'll go into whatever. But yeah, we'll go into whatever. But let's hear about John's story. John and let's hear about John's story. John and let's hear about John's story. John and I met man, it was a year ago maybe. I met man, it was a year ago maybe. I met man, it was a year ago maybe. It's been that long. It's been that long. It's been that long. » so like Maybe a year and a » so like Maybe a year and a » so like Maybe a year and a » been like January, I think of 25. » been like January, I think of 25. » been like January, I think of 25. » Okay, yeah. So, almost a year and a » Okay, yeah. So, almost a year and a » Okay, yeah. So, almost a year and a half. half. half. Sorry about that. You've known me for a Sorry about that. You've known me for a Sorry about that. You've known me for a year and a half. Well, it's been a good year and a half. Well, it's been a good year and a half. Well, it's been a good year and a half. I would say. year and a half. I would say. year and a half. I would say. » That's good. » That's good. » That's good. Uh but I'm excited to hang out, hear Uh but I'm excited to hang out, hear Uh but I'm excited to hang out, hear more about your story. So, let's just more about your story. So, let's just more about your story. So, let's just start with uh you are in entrepreneurial start with uh you are in entrepreneurial start with uh you are in entrepreneurial world and been doing education world and been doing education world and been doing education and consulting for a long time. Yes. So, and consulting for a long time. Yes. So, and consulting for a long time. Yes. So, what brought you to Acumen? Let's what brought you to Acumen? Let's what brought you to Acumen? Let's start there. start there. start there. » [clears throat] » [clears throat] » [clears throat] » Uh » Uh » Uh so, I've kind of been a friend of uh Dan so, I've kind of been a friend of uh Dan so, I've kind of been a friend of uh Dan Cooper, the CEO of Acumen, Cooper, the CEO of Acumen, Cooper, the CEO of Acumen, since 2013. He and I met uh we were both since 2013. He and I met uh we were both since 2013. He and I met uh we were both kind of well, I was full-time with the kind of well, I was full-time with the kind of well, I was full-time with the family company that and he was outside family company that and he was outside family company that and he was outside sales. sales. sales. And we you know, we worked together. I And we you know, we worked together. I And we you know, we worked together. I was kind of the he would go sell it, I was kind of the he would go sell it, I was kind of the he would go sell it, I would support it, and you know how that would support it, and you know how that would support it, and you know how that works. And um works. And um works. And um then one day he noticed that I was then one day he noticed that I was then one day he noticed that I was struggling. Like there was a lot going struggling. Like there was a lot going struggling. Like there was a lot going on in my life. My mom was sick and um I on in my life. My mom was sick and um I on in my life. My mom was sick and um I had moved my family to Overland Park had moved my family to Overland Park had moved my family to Overland Park just kind of suddenly to go work for just kind of suddenly to go work for just kind of suddenly to go work for this family and this family and this family and it you know, wasn't going well. And and it you know, wasn't going well. And and it you know, wasn't going well. And and Dan um and Dan um and Dan um just being Dan, he's like, "Hey, man, just being Dan, he's like, "Hey, man, just being Dan, he's like, "Hey, man, let's let's go get some coffee. let's let's go get some coffee. let's let's go get some coffee. You know, I can tell you're struggling." You know, I can tell you're struggling." You know, I can tell you're struggling." And he uh we went had coffee. He invited And he uh we went had coffee. He invited And he uh we went had coffee. He invited me to um a Catholic men's Bible study me to um a Catholic men's Bible study me to um a Catholic men's Bible study and I was like, "Is that a thing? and I was like, "Is that a thing? and I was like, "Is that a thing? I have to see this." I have to see this." I have to see this." » Catholics don't look at Bibles. » Catholics don't look at Bibles. » Catholics don't look at Bibles. [clears throat] Well, the Bible study [clears throat] Well, the Bible study [clears throat] Well, the Bible study thing, right? thing, right? thing, right? » one, you know. » one, you know. » one, you know. » Like so uh I showed up and it was a » Like so uh I showed up and it was a » Like so uh I showed up and it was a group of like group of like group of like um um um you know, mid-30s, early 40s dads. Sorry you know, mid-30s, early 40s dads. Sorry you know, mid-30s, early 40s dads. Sorry if I get the ages wrong, but it was a if I get the ages wrong, but it was a if I get the ages wrong, but it was a while ago. while ago. while ago. Um and they were all business owners. Um and they were all business owners. Um and they were all business owners. Like almost every last one of them. I Like almost every last one of them. I Like almost every last one of them. I was like, "Oh, this is interesting." So was like, "Oh, this is interesting." So was like, "Oh, this is interesting." So anyway, uh I'm making a very short story anyway, uh I'm making a very short story anyway, uh I'm making a very short story long here, but the friendship long here, but the friendship long here, but the friendship with Dan Cooper has stayed intact and with Dan Cooper has stayed intact and with Dan Cooper has stayed intact and Dan I I you know, I like to say brought Dan I I you know, I like to say brought Dan I I you know, I like to say brought me back to the church in a lot of ways. me back to the church in a lot of ways. me back to the church in a lot of ways. Like back to kind of my family. In fact, Like back to kind of my family. In fact, Like back to kind of my family. In fact, back to the church. My wife is like, back to the church. My wife is like, back to the church. My wife is like, "Thank you, Dan." Right? Um but in the "Thank you, Dan." Right? Um but in the "Thank you, Dan." Right? Um but in the process of Dan figuring out what he process of Dan figuring out what he process of Dan figuring out what he wanted to be when he grew up, he ended wanted to be when he grew up, he ended wanted to be when he grew up, he ended up meeting Drew Hess, who's the founder up meeting Drew Hess, who's the founder up meeting Drew Hess, who's the founder of Acumen, and decided that was his of Acumen, and decided that was his of Acumen, and decided that was his thing. So he um they launched uh I want thing. So he um they launched uh I want thing. So he um they launched uh I want to say around that time as well. I think to say around that time as well. I think to say around that time as well. I think Acumen's about 16 years old. Okay. So Acumen's about 16 years old. Okay. So Acumen's about 16 years old. Okay. So maybe a little bit before Drew had sold maybe a little bit before Drew had sold maybe a little bit before Drew had sold his HR company and um and then his HR company and um and then his HR company and um and then Dan got involved and Dan and Drew wrote Dan got involved and Dan and Drew wrote Dan got involved and Dan and Drew wrote a book together, and I got to a book together, and I got to a book together, and I got to participate in the kind of the editing participate in the kind of the editing participate in the kind of the editing of that, and then a little bit of the of that, and then a little bit of the of that, and then a little bit of the strategy about how did they go then take strategy about how did they go then take strategy about how did they go then take that to market and make value out of it. that to market and make value out of it. that to market and make value out of it. And um then I kind of was like, "Oh, And um then I kind of was like, "Oh, And um then I kind of was like, "Oh, what is this Acumen thing?" Right? And what is this Acumen thing?" Right? And what is this Acumen thing?" Right? And it's like just getting entrepreneurs and it's like just getting entrepreneurs and it's like just getting entrepreneurs and business owners together on a regular business owners together on a regular business owners together on a regular basis for uh long enough to where they basis for uh long enough to where they basis for uh long enough to where they let their guard down, and they start let their guard down, and they start let their guard down, and they start telling each other the truth. And then telling each other the truth. And then telling each other the truth. And then um stabbing each other in the front, Dan um stabbing each other in the front, Dan um stabbing each other in the front, Dan likes to say. likes to say. likes to say. » » » » Huh, right? And uh and I was like, » Huh, right? And uh and I was like, » Huh, right? And uh and I was like, » it coming. "This is really interesting, » it coming. "This is really interesting, » it coming. "This is really interesting, right?" And um cuz I've I've always been right?" And um cuz I've I've always been right?" And um cuz I've I've always been an entrepreneur-ologist. Like, that's an entrepreneur-ologist. Like, that's an entrepreneur-ologist. Like, that's kind of my thing. kind of my thing. kind of my thing. » I I have that as one of my questions, » I I have that as one of my questions, » I I have that as one of my questions, actually, is why do you call yourself actually, is why do you call yourself actually, is why do you call yourself that? How did that start? You guys are that? How did that start? You guys are that? How did that start? You guys are interesting just to study, you know? interesting just to study, you know? interesting just to study, you know? Uh I I think it's uh so anyway, the fact Uh I I think it's uh so anyway, the fact Uh I I think it's uh so anyway, the fact of like they gather these people in a of like they gather these people in a of like they gather these people in a room, and those people pay to be there. room, and those people pay to be there. room, and those people pay to be there. What? Cool. And then um through working What? Cool. And then um through working What? Cool. And then um through working with like uh Catholic University, and with like uh Catholic University, and with like uh Catholic University, and then ultimately getting involved with then ultimately getting involved with then ultimately getting involved with Legacy Group, Legacy Group, Legacy Group, peer-based learning was core to how do peer-based learning was core to how do peer-based learning was core to how do you take these theoretical ideas of you take these theoretical ideas of you take these theoretical ideas of entrepreneurship and put them into practice, like actually, put them into practice, like actually, put them into practice, like actually, valuably, and quickly. And so when you valuably, and quickly. And so when you valuably, and quickly. And so when you gather people that are in this journey gather people that are in this journey gather people that are in this journey together in groups, you get the benefit together in groups, you get the benefit together in groups, you get the benefit of nine or sometimes 15 other people's of nine or sometimes 15 other people's of nine or sometimes 15 other people's experience with the thing that you're experience with the thing that you're experience with the thing that you're you're going through. And all of it is you're going through. And all of it is you're going through. And all of it is practical. All of it is in the market, practical. All of it is in the market, practical. All of it is in the market, live action. I did this, here's what live action. I did this, here's what live action. I did this, here's what happened. The accelerated learning of of happened. The accelerated learning of of happened. The accelerated learning of of peer-based learning is like my favorite peer-based learning is like my favorite peer-based learning is like my favorite thing in the world. I mean, I've thing in the world. I mean, I've thing in the world. I mean, I've [clears throat] I'm just um I love to [clears throat] I'm just um I love to [clears throat] I'm just um I love to learn. I'm a professional learner. And learn. I'm a professional learner. And learn. I'm a professional learner. And but I always want to try to break this but I always want to try to break this but I always want to try to break this uh uh uh this like kind of failure of learning this like kind of failure of learning this like kind of failure of learning that well that's great in theory John, that well that's great in theory John, that well that's great in theory John, right? There's that old saw of those who right? There's that old saw of those who right? There's that old saw of those who can't teach which is can't teach which is can't teach which is ridiculous by the way. We can talk about ridiculous by the way. We can talk about ridiculous by the way. We can talk about that if you want to. Well, we should. Um that if you want to. Well, we should. Um that if you want to. Well, we should. Um but the impetus to make it do something but the impetus to make it do something but the impetus to make it do something of value in the real world like actually of value in the real world like actually of value in the real world like actually help people, help people, help people, that's what peer-based learning does and that's what peer-based learning does and that's what peer-based learning does and that's all Acumen does. Like they don't that's all Acumen does. Like they don't that's all Acumen does. Like they don't sell other consulting. One of the first sell other consulting. One of the first sell other consulting. One of the first things Dan Cooper told me when I joined things Dan Cooper told me when I joined things Dan Cooper told me when I joined the team, he said stop consulting. Mhm. the team, he said stop consulting. Mhm. the team, he said stop consulting. Mhm. Stop. Stop. Stop. That's not what we do. And we in fact That's not what we do. And we in fact That's not what we do. And we in fact are a soil company. We build uh the are a soil company. We build uh the are a soil company. We build uh the habitat for the entrepreneurial growth habitat for the entrepreneurial growth habitat for the entrepreneurial growth and that to me, I was like yes, that is and that to me, I was like yes, that is and that to me, I was like yes, that is definitely You're a soil guy. Yes, and I definitely You're a soil guy. Yes, and I definitely You're a soil guy. Yes, and I have been for a while. have been for a while. have been for a while. Uh the idea that um like I saw what Uh the idea that um like I saw what Uh the idea that um like I saw what was happening with Dan and Acumen 7 8 was happening with Dan and Acumen 7 8 was happening with Dan and Acumen 7 8 years ago when they had their first years ago when they had their first years ago when they had their first job opening. It was an admin gig and I job opening. It was an admin gig and I job opening. It was an admin gig and I was like, can I come work for you? And was like, can I come work for you? And was like, can I come work for you? And they were like, no. they were like, no. they were like, no. » » » » I was like I that's how » I was like I that's how » I was like I that's how committed I would be to this work. And committed I would be to this work. And committed I would be to this work. And I'm glad it didn't work out because you I'm glad it didn't work out because you I'm glad it didn't work out because you know, I know, I know, I had other things had other things had other things Yeah. Yeah. Yeah. » happen in my journey, so. Yeah. So, » happen in my journey, so. Yeah. So, » happen in my journey, so. Yeah. So, let's go back to the university and the let's go back to the university and the let's go back to the university and the teaching. I like that topic. You were at teaching. I like that topic. You were at teaching. I like that topic. You were at Catholic University Catholic University Catholic University of America teaching entrepreneurship or of America teaching entrepreneurship or of America teaching entrepreneurship or what else? what else? what else? » Yeah, I mean that's the thing, right? » Yeah, I mean that's the thing, right? » Yeah, I mean that's the thing, right? Teaching versus learning. I I think Teaching versus learning. I I think Teaching versus learning. I I think um in fact I never was on faculty. I was um in fact I never was on faculty. I was um in fact I never was on faculty. I was staff. Okay. And I would encourage that staff. Okay. And I would encourage that staff. Okay. And I would encourage that for anyone that ever wants to work in for anyone that ever wants to work in for anyone that ever wants to work in higher ed because there's no grading higher ed because there's no grading higher ed because there's no grading if you're on staff and not faculty. if you're on staff and not faculty. if you're on staff and not faculty. » What is that mean? I don't even » What is that mean? I don't even » What is that mean? I don't even understand what you're saying. understand what you're saying. understand what you're saying. » grade stuff if you're on staff. » grade stuff if you're on staff. » grade stuff if you're on staff. » what's the difference between faculty » what's the difference between faculty » what's the difference between faculty and staff? Like and staff? Like and staff? Like Well, mostly uh Layman terms. In in Well, mostly uh Layman terms. In in Well, mostly uh Layman terms. In in terms so the responsibility, right? Like terms so the responsibility, right? Like terms so the responsibility, right? Like like the difference between um like in like the difference between um like in like the difference between um like in the medical practice, like who signs the medical practice, like who signs the medical practice, like who signs the insurance? Mhm. Right? So, who's insurance? Mhm. Right? So, who's insurance? Mhm. Right? So, who's actually responsible for the learning actually responsible for the learning actually responsible for the learning here, that's the professors, right? here, that's the professors, right? here, that's the professors, right? That's the faculty. But there's That's the faculty. But there's That's the faculty. But there's significant back-end support by staff significant back-end support by staff significant back-end support by staff and graduate assistants and you know, and graduate assistants and you know, and graduate assistants and you know, non-teaching non-teaching non-teaching staff, but everybody's involved. And staff, but everybody's involved. And staff, but everybody's involved. And that's one of the things I loved about that's one of the things I loved about that's one of the things I loved about the Busch School of Business at the Busch School of Business at the Busch School of Business at the Catholic University. It was vocationally Catholic University. It was vocationally Catholic University. It was vocationally focused. Like everybody's here for the focused. Like everybody's here for the focused. Like everybody's here for the same reason. This is our calling. And same reason. This is our calling. And same reason. This is our calling. And was this university like online? Local was this university like online? Local was this university like online? Local Where was it based out of? So it is the Where was it based out of? So it is the Where was it based out of? So it is the Papal University of North America. It Papal University of North America. It Papal University of North America. It was established in the late 1800s. I was established in the late 1800s. I was established in the late 1800s. I always get the date wrong. So it is a always get the date wrong. So it is a always get the date wrong. So it is a close enough a big beautiful campus. close enough a big beautiful campus. close enough a big beautiful campus. They're actually the largest They're actually the largest They're actually the largest non-governmental landowner in the non-governmental landowner in the non-governmental landowner in the Washington D.C. Beltway. Washington D.C. Beltway. Washington D.C. Beltway. It's like 180 acres or something like It's like 180 acres or something like It's like 180 acres or something like that. that. that. » [clears throat] » [clears throat] » [clears throat] » In Washington D.C., yeah. So » In Washington D.C., yeah. So » In Washington D.C., yeah. So it is a big beautiful cathedral. It was it is a big beautiful cathedral. It was it is a big beautiful cathedral. It was founded by the Dominicans, so it's very founded by the Dominicans, so it's very founded by the Dominicans, so it's very focused on It was actually a a science focused on It was actually a a science focused on It was actually a a science and research university. They didn't and research university. They didn't and research university. They didn't have undergrads until the '80s. have undergrads until the '80s. have undergrads until the '80s. And until the 1980s. It was really And until the 1980s. It was really And until the 1980s. It was really fascinating. Like I There's a a student fascinating. Like I There's a a student fascinating. Like I There's a a student that I worked with that went to Capen in that I worked with that went to Capen in that I worked with that went to Capen in Wichita. His grandfather got a PhD in Wichita. His grandfather got a PhD in Wichita. His grandfather got a PhD in neuroscience in the '60s from the neuroscience in the '60s from the neuroscience in the '60s from the Catholic University of America. Isn't Catholic University of America. Isn't Catholic University of America. Isn't that wild? That's crazy. Like okay, um that wild? That's crazy. Like okay, um that wild? That's crazy. Like okay, um but it worked out that I had been um but it worked out that I had been um but it worked out that I had been um I'd been able to host the entrepreneur I'd been able to host the entrepreneur I'd been able to host the entrepreneur in residence Luke Burgis at a training in residence Luke Burgis at a training in residence Luke Burgis at a training for entrepreneurship high school for entrepreneurship high school for entrepreneurship high school teachers here in Wichita. teachers here in Wichita. teachers here in Wichita. And he was like, "Hey, we're working on And he was like, "Hey, we're working on And he was like, "Hey, we're working on this project where we think that we can this project where we think that we can this project where we think that we can take uh our college curriculum and put it out uh our college curriculum and put it out uh our college curriculum and put it out to Catholic high schools and give it to Catholic high schools and give it to Catholic high schools and give it away in a way that helps them, right? To away in a way that helps them, right? To away in a way that helps them, right? To teach vocational entrepreneurship, but teach vocational entrepreneurship, but teach vocational entrepreneurship, but also helps the university in a lot of also helps the university in a lot of also helps the university in a lot of ways, right? Fill the funnel, express ways, right? Fill the funnel, express ways, right? Fill the funnel, express the brand, but also like the kids that the brand, but also like the kids that the brand, but also like the kids that were showing up had a lot of like bad were showing up had a lot of like bad were showing up had a lot of like bad habits about and bad uh paradigms about habits about and bad uh paradigms about habits about and bad uh paradigms about what entrepreneurship was, right? Mostly what entrepreneurship was, right? Mostly what entrepreneurship was, right? Mostly basically it was disintegrated, right? basically it was disintegrated, right? basically it was disintegrated, right? Well, there's the business me and then Well, there's the business me and then Well, there's the business me and then there's the Catholic me. It's like, wait there's the Catholic me. It's like, wait there's the Catholic me. It's like, wait a minute. Hold on. This is a problem. a minute. Hold on. This is a problem. a minute. Hold on. This is a problem. So, they had to develop this curriculum So, they had to develop this curriculum So, they had to develop this curriculum and they invited me to help, right? To and they invited me to help, right? To and they invited me to help, right? To consult and to improve it, make it more consult and to improve it, make it more consult and to improve it, make it more teachable and then teachable and then teachable and then COVID hit. COVID hit. COVID hit. Got you. And everybody's online and they Got you. And everybody's online and they Got you. And everybody's online and they were like, were like, were like, hey, maybe you could come on full-time hey, maybe you could come on full-time hey, maybe you could come on full-time because now there's more opportunity for because now there's more opportunity for because now there's more opportunity for us to disseminate this and we're going us to disseminate this and we're going us to disseminate this and we're going to need support. Some you know, to need support. Some you know, to need support. Some you know, somebody's going to need to train these somebody's going to need to train these somebody's going to need to train these teachers on how to do it. And I was teachers on how to do it. And I was teachers on how to do it. And I was like, yeah, I will definitely do that, like, yeah, I will definitely do that, like, yeah, I will definitely do that, but I'm not moving to Washington D.C. but I'm not moving to Washington D.C. but I'm not moving to Washington D.C. And they were like, okay, that's fine, And they were like, okay, that's fine, And they were like, okay, that's fine, you know. So, you know. So, you know. So, through that process, yeah, I did that through that process, yeah, I did that through that process, yeah, I did that for 4 years. for 4 years. for 4 years. » How do you get into a gig like that? » How do you get into a gig like that? » How do you get into a gig like that? What was your background to say, yeah, What was your background to say, yeah, What was your background to say, yeah, I'm a good fit? Oh. I'm a good fit? Oh. I'm a good fit? Oh. » » » » Uh well, it helps to be Catholic, right? » That helps. I mean, you never had to » That helps. I mean, you never had to be Catholic, right? To work for the be Catholic, right? To work for the be Catholic, right? To work for the Catholic University of America, Catholic University of America, Catholic University of America, but it helped. And then also, you know, but it helped. And then also, you know, but it helped. And then also, you know, I worked for Youth Entrepreneurs for 10 I worked for Youth Entrepreneurs for 10 I worked for Youth Entrepreneurs for 10 years Okay. and was the you know, got to years Okay. and was the you know, got to years Okay. and was the you know, got to help build their training team when they help build their training team when they help build their training team when they went to national scale and was the went to national scale and was the went to national scale and was the national outreach, you know, director national outreach, you know, director national outreach, you know, director and then the director of the Compass and then the director of the Compass and then the director of the Compass team and you know, all of those things. team and you know, all of those things. team and you know, all of those things. That's kind of my thing. Like, That's kind of my thing. Like, That's kind of my thing. Like, I just love learning and I just love learning and I just love learning and the best teacher is a fellow learner. the best teacher is a fellow learner. the best teacher is a fellow learner. Hm. So, when I get into this space of, Hm. So, when I get into this space of, Hm. So, when I get into this space of, hey, I'm with other people that want to hey, I'm with other people that want to hey, I'm with other people that want to learn, I get I mean, I just light up. I learn, I get I mean, I just light up. I learn, I get I mean, I just light up. I don't know. I'm an I'm an epiphany don't know. I'm an I'm an epiphany don't know. I'm an I'm an epiphany junkie. Like, I'm addicted junkie. Like, I'm addicted junkie. Like, I'm addicted Addicted » to the aha moment. I like that is my » to the aha moment. I like that is my » to the aha moment. I like that is my juice, man. Like, give me more of that. juice, man. Like, give me more of that. juice, man. Like, give me more of that. Yeah. Yeah. Yeah. And what did you go to school for? And what did you go to school for? And what did you go to school for? Music. Okay. Always wanted to teach Music. Okay. Always wanted to teach Music. Okay. Always wanted to teach music, man. Like, and have done more music, man. Like, and have done more music, man. Like, and have done more market research. Uh Yeah. market research. Uh Yeah. market research. Uh Yeah. » » » » Epiphany. Yeah, no, seriously, very » Epiphany. Yeah, no, seriously, very » Epiphany. Yeah, no, seriously, very expensive epiphany. Still in the 1990s expensive epiphany. Still in the 1990s expensive epiphany. Still in the 1990s dollar amounts, but like dollar amounts, but like dollar amounts, but like » Right. Um my dream was to just like play » Right. Um my dream was to just like play » Right. Um my dream was to just like play guitar and sing music with guitar and sing music with guitar and sing music with um Catholic elementary students. Yeah. um Catholic elementary students. Yeah. um Catholic elementary students. Yeah. Like, oh, what a beautiful day. Like, Like, oh, what a beautiful day. Like, Like, oh, what a beautiful day. Like, you show up at like 8:00, you know, you show up at like 8:00, you know, you show up at like 8:00, you know, every 40 minutes you get like seven or every 40 minutes you get like seven or every 40 minutes you get like seven or eight beautiful children and you sing eight beautiful children and you sing eight beautiful children and you sing songs together and they go away and 3:00 songs together and they go away and 3:00 songs together and they go away and 3:00 comes around and you go home and yeah, comes around and you go home and yeah, comes around and you go home and yeah, you're broke, but like you're broke, but like you're broke, but like what are you going to spend the money on what are you going to spend the money on what are you going to spend the money on anyway? Right. It's like I I grew up a anyway? Right. It's like I I grew up a anyway? Right. It's like I I grew up a musician, always wanted to be a musician, always wanted to be a musician, always wanted to be a musician. Before I took economics, I musician. Before I took economics, I musician. Before I took economics, I thought that I could rescue jazz music. thought that I could rescue jazz music. thought that I could rescue jazz music. Mhm. Wow. That's a big right. Why Mhm. Wow. That's a big right. Why Mhm. Wow. That's a big right. Why rescue? rescue? rescue? Oh, jazz is dead, bro. Oh, jazz is dead, bro. Oh, jazz is dead, bro. » Nobody likes it. Well, » Nobody likes it. Well, » Nobody likes it. Well, » » » » um people do like it. It's just, you » um people do like it. It's just, you » um people do like it. It's just, you know, know, know, » It's Tyler's a jazz fan over there. » It's Tyler's a jazz fan over there. » It's Tyler's a jazz fan over there. That's right. It has a you know, it had That's right. It has a you know, it had That's right. It has a you know, it had its moment, right? Like so many things, its moment, right? Like so many things, its moment, right? Like so many things, it had its moment. Um it was supported it had its moment. Um it was supported it had its moment. Um it was supported greatly by the invention of the radio, greatly by the invention of the radio, greatly by the invention of the radio, you know, the invention of radio you know, the invention of radio you know, the invention of radio frequencies, FM radio, AM radio was a frequencies, FM radio, AM radio was a frequencies, FM radio, AM radio was a big part of that. It also helped to big part of that. It also helped to big part of that. It also helped to invent things like BMI and ASCAP. That invent things like BMI and ASCAP. That invent things like BMI and ASCAP. That was a huge piece of you know, jazz was a huge piece of you know, jazz was a huge piece of you know, jazz was very responsible for that. Um but I very responsible for that. Um but I very responsible for that. Um but I think it it has a it's a very niche think it it has a it's a very niche think it it has a it's a very niche market, right? Like and that market, right? Like and that market, right? Like and that market keeps shrinking and shrinking and keeps shrinking and shrinking and keeps shrinking and shrinking and shrinking. So, I thought I could do shrinking. So, I thought I could do shrinking. So, I thought I could do that, but then I took economics in that, but then I took economics in that, but then I took economics in college and I was like, oh, that's why college and I was like, oh, that's why college and I was like, oh, that's why only Miles Davis was the only one that only Miles Davis was the only one that only Miles Davis was the only one that had a Ferrari. had a Ferrari. had a Ferrari. Nobody else did, right? Um Quincy Jones Nobody else did, right? Um Quincy Jones Nobody else did, right? Um Quincy Jones did and he was a jazz musician, but he did and he was a jazz musician, but he did and he was a jazz musician, but he saw that, you know, that there's saw that, you know, that there's saw that, you know, that there's [clears throat] more to [clears throat] more to [clears throat] more to uh more to the our culture than just uh more to the our culture than just uh more to the our culture than just this little thing. So, Yeah. I don't this little thing. So, Yeah. I don't this little thing. So, Yeah. I don't know if that's answering your question. know if that's answering your question. know if that's answering your question. » No, it is. Yeah, that's interesting. » No, it is. Yeah, that's interesting. » No, it is. Yeah, that's interesting. I've I've never actually heard I've I've never actually heard I've I've never actually heard your back that far back. your back that far back. your back that far back. Um Um Um so, you go through that, then you go to so, you go through that, then you go to so, you go through that, then you go to the Catholic University up with that the Catholic University up with that the Catholic University up with that program, and then that what was the program, and then that what was the program, and then that what was the bridge from there to Legacy? bridge from there to Legacy? bridge from there to Legacy? Uh, Uh, Uh, » [clears throat] » [clears throat] » [clears throat] » yeah, so » yeah, so » yeah, so it was very divine timing it was very divine timing it was very divine timing because about the time that the Dean Abela, about the time that the Dean Abela, about the time that the Dean Abela, Dr. Abela, announced to the faculty and Dr. Abela, announced to the faculty and Dr. Abela, announced to the faculty and staff of the Bush School that he was staff of the Bush School that he was staff of the Bush School that he was going to encourage 50% or 20% time, so going to encourage 50% or 20% time, so going to encourage 50% or 20% time, so Google time, right? You get 20% of your Google time, right? You get 20% of your Google time, right? You get 20% of your work time to work on any project you work time to work on any project you work time to work on any project you want as long as it aligns with the want as long as it aligns with the want as long as it aligns with the mission of the university mission of the university mission of the university or of the School of Business. I was or of the School of Business. I was or of the School of Business. I was like, cool, okay, this makes sense. like, cool, okay, this makes sense. like, cool, okay, this makes sense. At the same time that almost in the same At the same time that almost in the same At the same time that almost in the same meeting, I think, he announced the meeting, I think, he announced the meeting, I think, he announced the launching of the um, launching of the um, launching of the um, the Catholic Family Business Consortium the Catholic Family Business Consortium the Catholic Family Business Consortium through the Ciocca Center for Principled through the Ciocca Center for Principled through the Ciocca Center for Principled Entrepreneurship. And Entrepreneurship. And Entrepreneurship. And literally at that same time, I met literally at that same time, I met literally at that same time, I met Clemens Host Clemens Host Clemens Host who had been doing family business who had been doing family business who had been doing family business advising for 50 years. advising for 50 years. advising for 50 years. And he's also Catholic, and we met at a And he's also Catholic, and we met at a And he's also Catholic, and we met at a Catholic Assembly for Business Catholic Assembly for Business Catholic Assembly for Business get-together, and I was like, oh, so get-together, and I was like, oh, so get-together, and I was like, oh, so like I can like I can like I can work He invited me to do some stuff, and work He invited me to do some stuff, and work He invited me to do some stuff, and I was like, hey guys, I'm doing this, I was like, hey guys, I'm doing this, I was like, hey guys, I'm doing this, and they're like, cool, yeah, that fits. and they're like, cool, yeah, that fits. and they're like, cool, yeah, that fits. And uh, my wife was approving of it, And uh, my wife was approving of it, And uh, my wife was approving of it, too, and so that was uh, kind of the too, and so that was uh, kind of the too, and so that was uh, kind of the bridge was like getting invited to work bridge was like getting invited to work bridge was like getting invited to work with Clem and the team at Legatus Group with Clem and the team at Legatus Group with Clem and the team at Legatus Group and start to work with some of their and start to work with some of their and start to work with some of their families, and um, families, and um, families, and um, and then things started to kind of wind and then things started to kind of wind and then things started to kind of wind down at Catholic University, a lot of down at Catholic University, a lot of down at Catholic University, a lot of travel, a lot of, you know, once they travel, a lot of, you know, once they travel, a lot of, you know, once they open back up and the programs became, open back up and the programs became, open back up and the programs became, hey, how do we get kids, I mean, I guess hey, how do we get kids, I mean, I guess hey, how do we get kids, I mean, I guess that was kind of my idea. I was like, that was kind of my idea. I was like, that was kind of my idea. I was like, you know how to recruit kids to this you know how to recruit kids to this you know how to recruit kids to this university? You got to bring them here university? You got to bring them here university? You got to bring them here cuz it's beautiful, and it doesn't make cuz it's beautiful, and it doesn't make cuz it's beautiful, and it doesn't make sense when you get there. You're like in sense when you get there. You're like in sense when you get there. You're like in this, if you've been to DC, you're in this, if you've been to DC, you're in this, if you've been to DC, you're in this urban sprawl, and then you come to this urban sprawl, and then you come to this urban sprawl, and then you come to the campus, you're like, whoa, the campus, you're like, whoa, the campus, you're like, whoa, this is this is this is Okay." Um that's one of the best ways to Okay." Um that's one of the best ways to Okay." Um that's one of the best ways to convert, I think, is to just get them on convert, I think, is to just get them on convert, I think, is to just get them on campus. campus. campus. But that's hard with um a 5-year-old at But that's hard with um a 5-year-old at But that's hard with um a 5-year-old at home, or I guess at the time a home, or I guess at the time a home, or I guess at the time a 3-year-old. 3-year-old. 3-year-old. » Yeah. You know, and a 17-year-old with » Yeah. You know, and a 17-year-old with » Yeah. You know, and a 17-year-old with intellectual disabilities. And so, put a intellectual disabilities. And so, put a intellectual disabilities. And so, put a lot of pressure on my wife and our lot of pressure on my wife and our lot of pressure on my wife and our marriage. It's like, "It's time to dip marriage. It's like, "It's time to dip marriage. It's like, "It's time to dip out of here." And so, I did. And I went out of here." And so, I did. And I went out of here." And so, I did. And I went full-time with Legasus Group in March of full-time with Legasus Group in March of full-time with Legasus Group in March of '24. Okay. So. And then how explain that '24. Okay. So. And then how explain that '24. Okay. So. And then how explain that was peer learning as well, right? that was peer learning as well, right? that was peer learning as well, right? Well, it was more than that. So, the Well, it was more than that. So, the Well, it was more than that. So, the peer groups were a cent are a peer groups were a cent are a peer groups were a cent are a central part of the Legasus business central part of the Legasus business central part of the Legasus business model, right? It's a very accelerated model, right? It's a very accelerated model, right? It's a very accelerated learning, but also accelerated learning, but also accelerated learning, but also accelerated relationship building. So, you cultivate relationship building. So, you cultivate relationship building. So, you cultivate these groups, highly curated. Now, you these groups, highly curated. Now, you these groups, highly curated. Now, you know, like not everybody can come to know, like not everybody can come to know, like not everybody can come to these. [clears throat] I know you came these. [clears throat] I know you came these. [clears throat] I know you came to one of my peer groups. And I know to one of my peer groups. And I know to one of my peer groups. And I know that you didn't stay. that you didn't stay. that you didn't stay. » » » » Hey, we should talk about that. » Hey, we should talk about that. » Hey, we should talk about that. » That's mostly your fault. » That's mostly your fault. » That's mostly your fault. » It is, 100%. » It is, 100%. » It is, 100%. » So, » So, » So, uh but the idea is that if you as uh but the idea is that if you as uh but the idea is that if you as the convener create a safe space where the convener create a safe space where the convener create a safe space where people feel like, "Oh, I belong here." people feel like, "Oh, I belong here." people feel like, "Oh, I belong here." they will begin to like really tell they will begin to like really tell they will begin to like really tell the truth. They'll really like trust each truth. They'll really like trust each truth. They'll really like trust each other. They'll other. They'll other. They'll you know, push on each other's ideas. you know, push on each other's ideas. you know, push on each other's ideas. But with Legasus Group, the idea then is But with Legasus Group, the idea then is But with Legasus Group, the idea then is like, "Okay, we can build these like, "Okay, we can build these like, "Okay, we can build these relationships and surface needs that we relationships and surface needs that we relationships and surface needs that we can then serve with like whatever the can then serve with like whatever the can then serve with like whatever the family system needs." And it was a what family system needs." And it was a what family system needs." And it was a what I loved about and I learned most from I loved about and I learned most from I loved about and I learned most from working at Legasus Group is it is a working at Legasus Group is it is a working at Legasus Group is it is a systems approach. It is a living organic systems approach. It is a living organic systems approach. It is a living organic thing. Like family uh family systems thing. Like family uh family systems thing. Like family uh family systems theory has helped my family and my theory has helped my family and my theory has helped my family and my marriage and how I marriage and how I marriage and how I uh manage myself in my family situation uh manage myself in my family situation uh manage myself in my family situation a lot. Mhm. Um families are basically um a lot. Mhm. Um families are basically um a lot. Mhm. Um families are basically um anxiety networks. Mhm. networks. Mhm. networks. Mhm. Right? We move anxiety around and we Right? We move anxiety around and we Right? We move anxiety around and we then move resources almost the way that then move resources almost the way that then move resources almost the way that like uh mushrooms underground in the like uh mushrooms underground in the like uh mushrooms underground in the soil move resources to the most soil move resources to the most soil move resources to the most vulnerable part of the system. And vulnerable part of the system. And vulnerable part of the system. And families are very similar. So, families are very similar. So, families are very similar. So, you've always got you've always got you've always got you've always got you've always got you've always got somebody that needs something, right? somebody that needs something, right? somebody that needs something, right? And part of the work of Legacy Group is And part of the work of Legacy Group is And part of the work of Legacy Group is literally just helping them see literally just helping them see literally just helping them see themselves as that. And not just that, themselves as that. And not just that, themselves as that. And not just that, but like you are a living system. So, but like you are a living system. So, but like you are a living system. So, now how do we then create intentionally now how do we then create intentionally now how do we then create intentionally a system that surfaces the good that is a system that surfaces the good that is a system that surfaces the good that is trying to come through, the vocation of trying to come through, the vocation of trying to come through, the vocation of each person, what unique gifts that they each person, what unique gifts that they each person, what unique gifts that they have? How do we then intentionally do have? How do we then intentionally do have? How do we then intentionally do that and make that our business? Not that and make that our business? Not that and make that our business? Not necessarily that we own this one necessarily that we own this one necessarily that we own this one particular business or that we start particular business or that we start particular business or that we start businesses and enterprises in the businesses and enterprises in the businesses and enterprises in the marketplace. The idea is that we can marketplace. The idea is that we can marketplace. The idea is that we can create an engine that discovers, create an engine that discovers, create an engine that discovers, develops, and then deploys the unique develops, and then deploys the unique develops, and then deploys the unique gifts, the charisms, the vocation of gifts, the charisms, the vocation of gifts, the charisms, the vocation of each individual person, not just family, each individual person, not just family, each individual person, not just family, either. Non-family employees, either. Non-family employees, either. Non-family employees, executives, customers, community. You executives, customers, community. You executives, customers, community. You can enhance all of that because you've can enhance all of that because you've can enhance all of that because you've created this economic engine that then created this economic engine that then created this economic engine that then casts off all this capital that you can casts off all this capital that you can casts off all this capital that you can pour into the soil. The mushroom analogy pour into the soil. The mushroom analogy pour into the soil. The mushroom analogy is the is the mycelium the anxiety is the is the mycelium the anxiety is the is the mycelium the anxiety that's under the surface? that's under the surface? that's under the surface? Then the mushrooms are the fruit, and Then the mushrooms are the fruit, and Then the mushrooms are the fruit, and then it's like oh, then they come to then it's like oh, then they come to then it's like oh, then they come to the surface. surface. surface. » are the ones that are paying attention » are the ones that are paying attention » are the ones that are paying attention to it. Ooh. to it. Ooh. to it. Ooh. » That's the actual super intelligence on » That's the actual super intelligence on » That's the actual super intelligence on this planet. It's the mycelium this planet. It's the mycelium this planet. It's the mycelium underground. Like they are the ones that underground. Like they are the ones that underground. Like they are the ones that Have you heard Have you We had a guy Have you heard Have you We had a guy Have you heard Have you We had a guy come on the podcast. He's obsessed with come on the podcast. He's obsessed with come on the podcast. He's obsessed with mushrooms, and he taught me a lot. Did mushrooms, and he taught me a lot. Did mushrooms, and he taught me a lot. Did he talk about the drum circles? Uh-uh. he talk about the drum circles? Uh-uh. he talk about the drum circles? Uh-uh. Oh, man. So, they can prove that drum Oh, man. So, they can prove that drum Oh, man. So, they can prove that drum circles enhance harvests because the circles enhance harvests because the circles enhance harvests because the mycelium knows what's happening. mycelium knows what's happening. mycelium knows what's happening. They feel the drumming. Interesting. So, They feel the drumming. Interesting. So, They feel the drumming. Interesting. So, he did talk about it if a branch hits he did talk about it if a branch hits he did talk about it if a branch hits the ground, it'll cause them to fruit. the ground, it'll cause them to fruit. the ground, it'll cause them to fruit. Like it'll cause a stress. Like it'll cause a stress. Like it'll cause a stress. » And they'll release like ooh, that's a » And they'll release like ooh, that's a » And they'll release like ooh, that's a sign. sign. sign. » Like they understand the » Like they understand the » Like they understand the anxiety, and they're worried, right? So, anxiety, and they're worried, right? So, anxiety, and they're worried, right? So, you drum circle So, people have really you drum circle So, people have really you drum circle So, people have really done that? They'll go done that? They'll go done that? They'll go Oh. To bring up mushrooms? So Oh. To bring up mushrooms? So Oh. To bring up mushrooms? So culturally, anthropologically, right? culturally, anthropologically, right? culturally, anthropologically, right? Drum circles before harvests Drum circles before harvests Drum circles before harvests have increased the yield. Wow. And they have increased the yield. Wow. And they have increased the yield. Wow. And they can scientifically attribute this to the can scientifically attribute this to the can scientifically attribute this to the mycelium in the soil. The mushrooms go, mycelium in the soil. The mushrooms go, mycelium in the soil. The mushrooms go, "What's that? Oh, "What's that? Oh, "What's that? Oh, let's start moving." Cuz they move let's start moving." Cuz they move let's start moving." Cuz they move resources. They can move water and resources. They can move water and resources. They can move water and minerals. They can move that. That's minerals. They can move that. That's minerals. They can move that. That's what their networks are for. Because if what their networks are for. Because if what their networks are for. Because if if what's above the ground doesn't if what's above the ground doesn't if what's above the ground doesn't survive, the mycelium does. It survives. survive, the mycelium does. It survives. survive, the mycelium does. It survives. Yeah. So the most important thing is Yeah. So the most important thing is Yeah. So the most important thing is what's happening in the soil. Mhm. what's happening in the soil. Mhm. what's happening in the soil. Mhm. » [clears throat] » [clears throat] » [clears throat] » Back to the soil. » Back to the soil. » Back to the soil. » I'm telling you, man. That's a callback » I'm telling you, man. That's a callback » I'm telling you, man. That's a callback in comedy there, John. You know, I know in comedy there, John. You know, I know in comedy there, John. You know, I know But it was an epiphany, not humor. But it was an epiphany, not humor. But it was an epiphany, not humor. It's I love it, right? Like It's I love it, right? Like It's I love it, right? Like you can tell I get jazzed up about this you can tell I get jazzed up about this you can tell I get jazzed up about this stuff because Well, it's just like this stuff because Well, it's just like this stuff because Well, it's just like this constant unfolding of creation. constant unfolding of creation. constant unfolding of creation. Like it's there's always more. Yeah. For Like it's there's always more. Yeah. For Like it's there's always more. Yeah. For sure. Yeah. The everything seen comes sure. Yeah. The everything seen comes sure. Yeah. The everything seen comes from the unseen, I hear. from the unseen, I hear. from the unseen, I hear. And everything will come to light And everything will come to light And everything will come to light eventually. eventually. eventually. » » » » Yeah, exactly. So. [clears throat] » Yeah, exactly. So. [clears throat] » Yeah, exactly. So. [clears throat] Yeah, interesting. So So let's go then Yeah, interesting. So So let's go then Yeah, interesting. So So let's go then we'll go into like maybe some deeper we'll go into like maybe some deeper we'll go into like maybe some deeper questions, but Legacy then what took you questions, but Legacy then what took you questions, but Legacy then what took you or sorry, Legacis, what took you from or sorry, Legacis, what took you from or sorry, Legacis, what took you from Legacis to Acumen? Legacis to Acumen? Legacis to Acumen? Well, you know, you might say that I Well, you know, you might say that I Well, you know, you might say that I just fell in love with that peer-based just fell in love with that peer-based just fell in love with that peer-based learning. Yeah. And I wanted to do that learning. Yeah. And I wanted to do that learning. Yeah. And I wanted to do that more. And about a year about the time more. And about a year about the time more. And about a year about the time that I met you, Dan had called me and he that I met you, Dan had called me and he that I met you, Dan had called me and he said, "Hey, we're growing said, "Hey, we're growing said, "Hey, we're growing geographically. Acumen is growing geographically. Acumen is growing geographically. Acumen is growing geographically. geographically. geographically. And I got my eyes on Wichita, but I know And I got my eyes on Wichita, but I know And I got my eyes on Wichita, but I know that you do what we do and I want to, that you do what we do and I want to, that you do what we do and I want to, you know, be friends and not step on you know, be friends and not step on you know, be friends and not step on toes." toes." toes." And I said, "Well, you know, I And I said, "Well, you know, I And I said, "Well, you know, I appreciate that. Yeah." appreciate that. Yeah." appreciate that. Yeah." And so when I started thinking about And so when I started thinking about And so when I started thinking about like I really do just want to do like I really do just want to do like I really do just want to do peer groups, right? Like I'm not a peer groups, right? Like I'm not a peer groups, right? Like I'm not a marriage and family therapist. Yeah. Cuz marriage and family therapist. Yeah. Cuz marriage and family therapist. Yeah. Cuz Legacis was a Yeah, it was multiple Legacis was a Yeah, it was multiple Legacis was a Yeah, it was multiple services. It's Well, it's it's services. It's Well, it's it's services. It's Well, it's it's everything that the system needs, right? everything that the system needs, right? everything that the system needs, right? So like where are you at in the process So like where are you at in the process So like where are you at in the process of generational continuity? What are the of generational continuity? What are the of generational continuity? What are the needs? What you know, is there trauma needs? What you know, is there trauma needs? What you know, is there trauma and drama? Yeah, probably. And like so, and drama? Yeah, probably. And like so, and drama? Yeah, probably. And like so, there's the resources for that and then there's the resources for that and then there's the resources for that and then there's the what are the needs of like there's the what are the needs of like there's the what are the needs of like the enterprise itself? How do we get it the enterprise itself? How do we get it the enterprise itself? How do we get it set up, right? Do we talk about set up, right? Do we talk about set up, right? Do we talk about governance? Do we talk about succession? governance? Do we talk about succession? governance? Do we talk about succession? You know, Legatus doesn't necessarily do You know, Legatus doesn't necessarily do You know, Legatus doesn't necessarily do the work proper, but has the resources the work proper, but has the resources the work proper, but has the resources from the marketplace. Like it's a from the marketplace. Like it's a from the marketplace. Like it's a beautiful systemic approach, right? And beautiful systemic approach, right? And beautiful systemic approach, right? And I was like, man, I don't like I don't I was like, man, I don't like I don't I was like, man, I don't like I don't know where I fit here. know where I fit here. know where I fit here. I want to be the peer group guy, yeah, I want to be the peer group guy, yeah, I want to be the peer group guy, yeah, right? And so, it was like I think I right? And so, it was like I think I right? And so, it was like I think I think it's time, Clem. And he was like, think it's time, Clem. And he was like, think it's time, Clem. And he was like, yeah, I think it's time. So, here we go. yeah, I think it's time. So, here we go. yeah, I think it's time. So, here we go. I called Dan and I said, I think I'm I called Dan and I said, I think I'm I called Dan and I said, I think I'm ready and ready and ready and he's like, okay, we're going to have a he's like, okay, we're going to have a he's like, okay, we're going to have a happy hour. And that's how all good happy hour. And that's how all good happy hour. And that's how all good things start. So, the happy hour at things start. So, the happy hour at things start. So, the happy hour at Larkspur and it was a great turnout and Larkspur and it was a great turnout and Larkspur and it was a great turnout and yeah, so my I I do I did I had yeah, so my I I do I did I had yeah, so my I I do I did I had established a group that you had joined established a group that you had joined established a group that you had joined as a guest of, you know, my thought was as a guest of, you know, my thought was as a guest of, you know, my thought was that well, if if what Legatus does is that well, if if what Legatus does is that well, if if what Legatus does is good, good, good, it really ought to help founders. it really ought to help founders. it really ought to help founders. So, about a year and a half ago, about So, about a year and a half ago, about So, about a year and a half ago, about that January that we met, that January that we met, that January that we met, I I I was like, let's start a group of family was like, let's start a group of family was like, let's start a group of family men who are first generation men who are first generation men who are first generation entrepreneurial founders. Right, yeah. entrepreneurial founders. Right, yeah. entrepreneurial founders. Right, yeah. Yeah. Yeah. Yeah. » Giddy up, like let's go. And » Giddy up, like let's go. And » Giddy up, like let's go. And so, that group has been together almost so, that group has been together almost so, that group has been together almost a little over a year and a half and a little over a year and a half and a little over a year and a half and they're coming with me to Legatus, which they're coming with me to Legatus, which they're coming with me to Legatus, which is wonderful, right? So, Clem was very is wonderful, right? So, Clem was very is wonderful, right? So, Clem was very gracious. He was like, yeah, take these gracious. He was like, yeah, take these gracious. He was like, yeah, take these guys with you. Go go be successful. And guys with you. Go go be successful. And guys with you. Go go be successful. And I really appreciated that. And so, we're I really appreciated that. And so, we're I really appreciated that. And so, we're in the process of of building. One of in the process of of building. One of in the process of of building. One of the things about Legatus is that we want the things about Legatus is that we want the things about Legatus is that we want a bigger group. a bigger group. a bigger group. Uh we want to meet for longer. Uh we want to meet for longer. Uh we want to meet for longer. We want to focus more on business and we We want to focus more on business and we We want to focus more on business and we also want to go deeper in the meeting. also want to go deeper in the meeting. also want to go deeper in the meeting. Like we want to like watershed right Like we want to like watershed right Like we want to like watershed right now. Like you have something that is now. Like you have something that is now. Like you have something that is either smoldering or completely on fire either smoldering or completely on fire either smoldering or completely on fire and we need to figure out what to do and we need to figure out what to do and we need to figure out what to do with it. And so, watching the members of with it. And so, watching the members of with it. And so, watching the members of the team of the Acumen Council team, the team of the Acumen Council team, the team of the Acumen Council team, the entrepreneurs, help each other is so I entrepreneurs, help each other is so I entrepreneurs, help each other is so I that's the perfect environment for me. that's the perfect environment for me. that's the perfect environment for me. This is a epiphany rich place because This is a epiphany rich place because This is a epiphany rich place because everybody's pouring into each other. everybody's pouring into each other. everybody's pouring into each other. Used to always tell the students, Used to always tell the students, Used to always tell the students, "Tell this entrepreneur that you want to "Tell this entrepreneur that you want to "Tell this entrepreneur that you want to meet that you're a student of meet that you're a student of meet that you're a student of entrepreneurship." entrepreneurship." entrepreneurship." Tell them. Tell them. Tell them. And they're like, "Okay, but" No, you And they're like, "Okay, but" No, you And they're like, "Okay, but" No, you just watch what happens because just watch what happens because just watch what happens because suddenly, whoosh, the doors are open suddenly, whoosh, the doors are open suddenly, whoosh, the doors are open wide and like, you better come, you wide and like, you better come, you wide and like, you better come, you know, I'm going to show you everything. know, I'm going to show you everything. know, I'm going to show you everything. And I honestly think that's a And I honestly think that's a And I honestly think that's a function of guilt. function of guilt. function of guilt. Like, if you meet someone that's trying Like, if you meet someone that's trying Like, if you meet someone that's trying to do something that you did and they to do something that you did and they to do something that you did and they ask for your help and then you don't ask for your help and then you don't ask for your help and then you don't help them with something bad that you help them with something bad that you help them with something bad that you know is going to happen, know is going to happen, know is going to happen, and it happens to them, whose at fault? and it happens to them, whose at fault? and it happens to them, whose at fault? Right? If you're an empathetic person Right? If you're an empathetic person Right? If you're an empathetic person who's an entrepreneur, you're going to who's an entrepreneur, you're going to who's an entrepreneur, you're going to do everything you can to help them not do everything you can to help them not do everything you can to help them not fall in a pit. That's why I avoid human fall in a pit. That's why I avoid human fall in a pit. That's why I avoid human contact because then I feel contact because then I feel contact because then I feel the guilt. So, I just I the guilt. So, I just I the guilt. So, I just I I hide from everyone and then cuz I I hide from everyone and then cuz I I hide from everyone and then cuz I can't help myself. can't help myself. can't help myself. » think that's true at all, » think that's true at all, » think that's true at all, » » » » right? Yeah, well, I I've seen it. » right? Yeah, well, I I've seen it. » right? Yeah, well, I I've seen it. » There's seasons of it though. I've seen » There's seasons of it though. I've seen » There's seasons of it though. I've seen it, Sam. Like, you and I it, Sam. Like, you and I it, Sam. Like, you and I where I actually met you, I think, where I actually met you, I think, where I actually met you, I think, or saw you in action was Carl Bowden or saw you in action was Carl Bowden or saw you in action was Carl Bowden would have those monthly get-togethers. would have those monthly get-togethers. would have those monthly get-togethers. » we met. Yeah. And it was the same » we met. Yeah. And it was the same » we met. Yeah. And it was the same approach, right? Peer-based learning, approach, right? Peer-based learning, approach, right? Peer-based learning, who's got an issue and I just watching who's got an issue and I just watching who's got an issue and I just watching your strategic mind go to work. I was your strategic mind go to work. I was your strategic mind go to work. I was like, there's there's something here. like, there's there's something here. like, there's there's something here. This guy gets it, right? And then so, This guy gets it, right? And then so, This guy gets it, right? And then so, like, you vibe as a generational like, you vibe as a generational like, you vibe as a generational entrepreneur. entrepreneur. entrepreneur. Which is I guess not Which is I guess not Which is I guess not really necessarily true. I'm first really necessarily true. I'm first really necessarily true. I'm first generation, yeah. Yeah, yeah. But you generation, yeah. Yeah, yeah. But you generation, yeah. Yeah, yeah. But you vibe like a generational entrepreneur. vibe like a generational entrepreneur. vibe like a generational entrepreneur. You definitely vibe serial entrepreneur, You definitely vibe serial entrepreneur, You definitely vibe serial entrepreneur, right? Like, I as an right? Like, I as an right? Like, I as an entrepreneur-ologist I've kind of seen entrepreneur-ologist I've kind of seen entrepreneur-ologist I've kind of seen that these are different. People that these are different. People that these are different. People like this like this like this they're very different people, right? they're very different people, right? they're very different people, right? And I noticed that early on when I was And I noticed that early on when I was And I noticed that early on when I was what? Break break sorry, break that down what? Break break sorry, break that down what? Break break sorry, break that down though. I guess I'm not following you. though. I guess I'm not following you. though. I guess I'm not following you. So you're saying vibe breakdown of how So you're saying vibe breakdown of how So you're saying vibe breakdown of how you see different entrepreneurs. That's you see different entrepreneurs. That's you see different entrepreneurs. That's interesting to me. interesting to me. interesting to me. » So generational entrepreneurs grew up in » So generational entrepreneurs grew up in » So generational entrepreneurs grew up in a family that a family that a family that was out there like in the in the market, was out there like in the in the market, was out there like in the in the market, right? Offering goods and services and right? Offering goods and services and right? Offering goods and services and so with that comes the ebbs and flows, so with that comes the ebbs and flows, so with that comes the ebbs and flows, the peaks and the valleys and as a young the peaks and the valleys and as a young the peaks and the valleys and as a young person, right? Depending on when you're person, right? Depending on when you're person, right? Depending on when you're kind of downloaded into consciousness in kind of downloaded into consciousness in kind of downloaded into consciousness in that scenario, you're like, oh, this is that scenario, you're like, oh, this is that scenario, you're like, oh, this is a thing. Okay. So you might have watched a thing. Okay. So you might have watched a thing. Okay. So you might have watched mom and dad tank their business. mom and dad tank their business. mom and dad tank their business. » Yeah. Right? » Yeah. Right? » Yeah. Right? Or you might have watched it just like Or you might have watched it just like Or you might have watched it just like go to the moon, right? Whatever happens, go to the moon, right? Whatever happens, go to the moon, right? Whatever happens, that's your framework for understanding that's your framework for understanding that's your framework for understanding reality. reality. reality. And if it tanks and you don't die And if it tanks and you don't die And if it tanks and you don't die doing it, you're like, oh, okay, well, doing it, you're like, oh, okay, well, doing it, you're like, oh, okay, well, businesses fail, right? Or if your businesses fail, right? Or if your businesses fail, right? Or if your parents or your grandparents start a parents or your grandparents start a parents or your grandparents start a business and it scales to the moon and business and it scales to the moon and business and it scales to the moon and suddenly all the bank accounts are full suddenly all the bank accounts are full suddenly all the bank accounts are full and there's a trust account, that's kind and there's a trust account, that's kind and there's a trust account, that's kind of how your paradigm for life works. of how your paradigm for life works. of how your paradigm for life works. You're like, oh, right? You're like, oh, right? You're like, oh, right? I would highly encourage everyone to I would highly encourage everyone to I would highly encourage everyone to read a couple of books. One read a couple of books. One read a couple of books. One a framework for understanding poverty is a framework for understanding poverty is a framework for understanding poverty is a really helpful quick 90-minute read. I a really helpful quick 90-minute read. I a really helpful quick 90-minute read. I know you're a book guy, you probably know you're a book guy, you probably know you're a book guy, you probably have some in stock. I don't know what have some in stock. I don't know what have some in stock. I don't know what you'll be selling right now. you'll be selling right now. you'll be selling right now. » » » » Um » Um » Um and then the psychology of money is also and then the psychology of money is also and then the psychology of money is also a really fantastic more recent book. But a really fantastic more recent book. But a really fantastic more recent book. But basically it talks about how whatever basically it talks about how whatever basically it talks about how whatever situation you grow up in, that's how you situation you grow up in, that's how you situation you grow up in, that's how you see the world. So if you grow up in a in see the world. So if you grow up in a in see the world. So if you grow up in a in a generational family that is constantly a generational family that is constantly a generational family that is constantly starting businesses and enterprises, starting businesses and enterprises, starting businesses and enterprises, you're going to just see the world that you're going to just see the world that you're going to just see the world that way, right? way, right? way, right? And then the serial side of that is that And then the serial side of that is that And then the serial side of that is that people who start multiple businesses and people who start multiple businesses and people who start multiple businesses and don't die doing so, that's just how they don't die doing so, that's just how they don't die doing so, that's just how they see the world and there's no there's see the world and there's no there's see the world and there's no there's less fear. Yeah. You understand how to less fear. Yeah. You understand how to less fear. Yeah. You understand how to make it not kill you, right? Or destroy make it not kill you, right? Or destroy make it not kill you, right? Or destroy your family or, you know, even lose your family or, you know, even lose your family or, you know, even lose your house or your car or like and even if house or your car or like and even if house or your car or like and even if that happens, you're like, "Well, it's that happens, you're like, "Well, it's that happens, you're like, "Well, it's not the end." Yeah. You know, what else not the end." Yeah. You know, what else not the end." Yeah. You know, what else what else would I do? I'm I'm what else would I do? I'm I'm what else would I do? I'm I'm essentially at this point you're kind of essentially at this point you're kind of essentially at this point you're kind of unemployable, Sam, like unemployable, Sam, like unemployable, Sam, like » Right, for sure. Yeah, I can » Right, for sure. Yeah, I can » Right, for sure. Yeah, I can imagine. imagine. imagine. » You're obviously a terrible employee. » You're obviously a terrible employee. » You're obviously a terrible employee. Yeah, 100%. Yeah, 100%. Yeah, 100%. » So, so those are the kind of like types » So, so those are the kind of like types » So, so those are the kind of like types of entrepreneurs that I see and you vibe of entrepreneurs that I see and you vibe of entrepreneurs that I see and you vibe as both of those. as both of those. as both of those. » Got you. So, the fact but I do know that » Got you. So, the fact but I do know that » Got you. So, the fact but I do know that » The founder is there a difference in the » The founder is there a difference in the » The founder is there a difference in the founder side or is just your world a founder side or is just your world a founder side or is just your world a founder is a founder regardless and your founder is a founder regardless and your founder is a founder regardless and your world view is established based on world view is established based on world view is established based on the generational side or not, but is the generational side or not, but is the generational side or not, but is there a third type of entrepreneur? there a third type of entrepreneur? there a third type of entrepreneur? Or do you still see them as just those Or do you still see them as just those Or do you still see them as just those two? Well, I definitely think there's two? Well, I definitely think there's two? Well, I definitely think there's founders, right? Like the founding So, founders, right? Like the founding So, founders, right? Like the founding So, that I guess maybe yeah. Yeah, that I guess maybe yeah. Yeah, that I guess maybe yeah. Yeah, that would be the third. Yeah. Um because would be the third. Yeah. Um because would be the third. Yeah. Um because that first run like switching from that first run like switching from that first run like switching from employee mentality to operator mentality employee mentality to operator mentality employee mentality to operator mentality or entrepreneur mentality and even then or entrepreneur mentality and even then or entrepreneur mentality and even then I think those are different, right? And I think those are different, right? And I think those are different, right? And and I should have a disclaimer here. I I should have a disclaimer here. I I should have a disclaimer here. I believe the default setting of the human believe the default setting of the human believe the default setting of the human person is entrepreneur. person is entrepreneur. person is entrepreneur. Okay. Okay. Okay. Period. I believe that it was the IRS Period. I believe that it was the IRS Period. I believe that it was the IRS that made it about business. that made it about business. that made it about business. Oh, interesting. Oh, interesting. Oh, interesting. » Cuz they're like, "These people they do » Cuz they're like, "These people they do » Cuz they're like, "These people they do this thing. They make money doing it. We this thing. They make money doing it. We this thing. They make money doing it. We have to classify and tax it." have to classify and tax it." have to classify and tax it." » Yeah. » Yeah. » Yeah. » Right? I said that live. I blame the IRS » Right? I said that live. I blame the IRS » Right? I said that live. I blame the IRS » » » » because So, what is entrepreneurship, » because So, what is entrepreneurship, » because So, what is entrepreneurship, right? So, it's taking disparate right? So, it's taking disparate right? So, it's taking disparate resources, combining them in new ways to resources, combining them in new ways to resources, combining them in new ways to meet an unmet need. Yep. That sounds meet an unmet need. Yep. That sounds meet an unmet need. Yep. That sounds like mom to me. Mhm. Right? That sounds like mom to me. Mhm. Right? That sounds like mom to me. Mhm. Right? That sounds like breakfast at my house, like breakfast at my house, like breakfast at my house, » » » » right? Um » right? Um » right? Um you're you're dealing with the same you're you're dealing with the same you're you're dealing with the same forces, right? I have I have access to forces, right? I have I have access to forces, right? I have I have access to resources, maybe hopefully, right? At resources, maybe hopefully, right? At resources, maybe hopefully, right? At least I have mine, my time, my my least I have mine, my time, my my least I have mine, my time, my my attention, my other tangible resources. attention, my other tangible resources. attention, my other tangible resources. I convert them into things that help me I convert them into things that help me I convert them into things that help me subsist, but also you learn eventually, subsist, but also you learn eventually, subsist, but also you learn eventually, uh quoting Alexis de Tocqueville here, uh quoting Alexis de Tocqueville here, uh quoting Alexis de Tocqueville here, that in order for me to get what I want, that in order for me to get what I want, that in order for me to get what I want, I have to help other people get what I have to help other people get what I have to help other people get what they want. they want. they want. Right? So So making even our labor uh Right? So So making even our labor uh Right? So So making even our labor uh taking the kind of entrepreneurial taking the kind of entrepreneurial taking the kind of entrepreneurial aspect out of that by saying, "Well, aspect out of that by saying, "Well, aspect out of that by saying, "Well, it's a wage. You're a W-2 employee." No, it's a wage. You're a W-2 employee." No, it's a wage. You're a W-2 employee." No, you're not. You are selling your time you're not. You are selling your time you're not. You are selling your time and attention for money. That's what we and attention for money. That's what we and attention for money. That's what we do. Right? And money is the easiest do. Right? And money is the easiest do. Right? And money is the easiest part. That's just a consolidation of part. That's just a consolidation of part. That's just a consolidation of what you can buy. Yeah. It's just the what you can buy. Yeah. It's just the what you can buy. Yeah. It's just the more portable way to, you know, I can't more portable way to, you know, I can't more portable way to, you know, I can't carry this table everywhere. Right. carry this table everywhere. Right. carry this table everywhere. Right. » Or this microphone. I mean, I can, but » Or this microphone. I mean, I can, but » Or this microphone. I mean, I can, but like it gets tedious, right? And so like it gets tedious, right? And so like it gets tedious, right? And so entrepreneurship is our default entrepreneurship is our default entrepreneurship is our default mechanism of survival, if you ask me. mechanism of survival, if you ask me. mechanism of survival, if you ask me. Um and so studying entrepreneurs is is Um and so studying entrepreneurs is is Um and so studying entrepreneurs is is is kind of my thing. I just love it. is kind of my thing. I just love it. is kind of my thing. I just love it. » Yeah, it's uh what's the I I feel like » Yeah, it's uh what's the I I feel like » Yeah, it's uh what's the I I feel like the Wikipedia Google answer to Wikipedia Google answer to Wikipedia Google answer to entrepreneurship is taking high risk entrepreneurship is taking high risk entrepreneurship is taking high risk for high gain, right? Like that's the for high gain, right? Like that's the for high gain, right? Like that's the simple understanding, like the simple understanding, like the simple understanding, like the non-feeling non-feeling non-feeling or in tune or debt soil. or in tune or debt soil. or in tune or debt soil. Back to being mom, right? Back to being mom, right? Back to being mom, right? » Right, exactly. Like you're But I think » Right, exactly. Like you're But I think » Right, exactly. Like you're But I think every W-2 employee, to your point, like every W-2 employee, to your point, like every W-2 employee, to your point, like they're trusting that'll still be there. they're trusting that'll still be there. they're trusting that'll still be there. They give their life to that, and if They give their life to that, and if They give their life to that, and if it's gone, it could be gone tomorrow it's gone, it could be gone tomorrow it's gone, it could be gone tomorrow because of so many factors. because of so many factors. because of so many factors. » Welcome to the 2020s. » Welcome to the 2020s. » Welcome to the 2020s. » Right. Right? Yeah. It's Yeah, nothing's » Right. Right? Yeah. It's Yeah, nothing's » Right. Right? Yeah. It's Yeah, nothing's guaranteed. Everything's a risk. And guaranteed. Everything's a risk. And guaranteed. Everything's a risk. And that anxiety I feel like in the next that anxiety I feel like in the next that anxiety I feel like in the next generation is tough right now. I think generation is tough right now. I think generation is tough right now. I think there's so much anxiety about picking there's so much anxiety about picking there's so much anxiety about picking the wrong thing. Right? Because they the wrong thing. Right? Because they the wrong thing. Right? Because they want to get it right. They want to be so want to get it right. They want to be so want to get it right. They want to be so dialed in that if they if they don't get dialed in that if they if they don't get dialed in that if they if they don't get it right, they can't live with that. And it right, they can't live with that. And it right, they can't live with that. And that goes back to the generational that goes back to the generational that goes back to the generational entrepreneurship. And I I wonder if just entrepreneurship. And I I wonder if just entrepreneurship. And I I wonder if just the difference of once you serialize, the difference of once you serialize, the difference of once you serialize, once you automate something and remove once you automate something and remove once you automate something and remove yourself from something. Like once yourself from something. Like once yourself from something. Like once you've done it once, it kind of feels you've done it once, it kind of feels you've done it once, it kind of feels that way. Right? Like I feel that way that way. Right? Like I feel that way that way. Right? Like I feel that way after I've done it a couple times that after I've done it a couple times that after I've done it a couple times that I'm like, "Yeah, this is this is kind of I'm like, "Yeah, this is this is kind of I'm like, "Yeah, this is this is kind of how it works. Some are going to be how it works. Some are going to be how it works. Some are going to be deads, some will work." deads, some will work." deads, some will work." Like, you know, it just kind of like it Like, you know, it just kind of like it Like, you know, it just kind of like it once you do it enough and you devote once you do it enough and you devote once you do it enough and you devote your life to it, uh just like any your life to it, uh just like any your life to it, uh just like any career, right? Doctors that change career, right? Doctors that change career, right? Doctors that change hospitals or engineers that jump hospitals or engineers that jump hospitals or engineers that jump ship for different opportunities, ship for different opportunities, ship for different opportunities, they're just kind of like, "Yeah, we'll they're just kind of like, "Yeah, we'll they're just kind of like, "Yeah, we'll you know, this might not be forever, but you know, this might not be forever, but you know, this might not be forever, but It shouldn't be. It shouldn't be. It shouldn't be. » Yeah. That's the thing, right? It's a » Yeah. That's the thing, right? It's a » Yeah. That's the thing, right? It's a trap. trap. trap. Um the biggest trap that I see Um the biggest trap that I see Um the biggest trap that I see entrepreneurs fall into is that it entrepreneurs fall into is that it entrepreneurs fall into is that it becomes them. It is their identity. This becomes them. It is their identity. This becomes them. It is their identity. This one particular business. And that is the one particular business. And that is the one particular business. And that is the massive barrier to not just like the massive barrier to not just like the massive barrier to not just like the legacy or generational succession of legacy or generational succession of legacy or generational succession of their business, to their own life. You their business, to their own life. You their business, to their own life. You are not your business. You are more than are not your business. You are more than are not your business. You are more than that. In fact, your goal, I don't know that. In fact, your goal, I don't know that. In fact, your goal, I don't know that your goal should necessarily be that your goal should necessarily be that your goal should necessarily be build to sale sell, like I know that's a build to sale sell, like I know that's a build to sale sell, like I know that's a book that I haven't read. Right. You book that I haven't read. Right. You book that I haven't read. Right. You probably have it over here, probably have it over here, probably have it over here, right? But like build to get the F out right? But like build to get the F out right? But like build to get the F out of the way. Mhm. There are lots of of the way. Mhm. There are lots of of the way. Mhm. There are lots of people out there that are better at this people out there that are better at this people out there that are better at this than you. What you're good at is than you. What you're good at is than you. What you're good at is figuring out the system that makes it figuring out the system that makes it figuring out the system that makes it self-sustained, so then you can hire self-sustained, so then you can hire self-sustained, so then you can hire those people who are totally fulfilled those people who are totally fulfilled those people who are totally fulfilled running that company for you for a running that company for you for a running that company for you for a while. while. while. Yeah. Right? And then don't go to sleep Yeah. Right? And then don't go to sleep Yeah. Right? And then don't go to sleep on that. That's all going to change. You on that. That's all going to change. You on that. That's all going to change. You got to like Yeah. Uh Andy Gillette at got to like Yeah. Uh Andy Gillette at got to like Yeah. Uh Andy Gillette at the he he's a graduate of Youth the he he's a graduate of Youth the he he's a graduate of Youth Entrepreneurs at uh North High School Entrepreneurs at uh North High School Entrepreneurs at uh North High School who now who now who now um works for the Coke Foundation. He um works for the Coke Foundation. He um works for the Coke Foundation. He always does this when he talks about always does this when he talks about always does this when he talks about entrepreneurs. He's like, "They're entrepreneurs. He's like, "They're entrepreneurs. He's like, "They're constantly scanning the horizon." Yes, constantly scanning the horizon." Yes, constantly scanning the horizon." Yes, right? But also like you got to have right? But also like you got to have right? But also like you got to have eyes in the back of your head. You got eyes in the back of your head. You got eyes in the back of your head. You got to feel the my You got to be like the to feel the my You got to be like the to feel the my You got to be like the mycelium in the soil. You got to feel mycelium in the soil. You got to feel mycelium in the soil. You got to feel the thumping of the beat and know what the thumping of the beat and know what the thumping of the beat and know what is coming because entrepreneurship is is coming because entrepreneurship is is coming because entrepreneurship is basically like buying the future at a basically like buying the future at a basically like buying the future at a discount. discount. discount. » Mhm. » Mhm. » Mhm. Not only predicting it, like you're Not only predicting it, like you're Not only predicting it, like you're going to go buy it. Yeah. And then you going to go buy it. Yeah. And then you going to go buy it. Yeah. And then you just got to get really good at managing just got to get really good at managing just got to get really good at managing people. people. people. » Yeah. Yeah. Same. » Yeah. Yeah. Same. » Yeah. Yeah. Same. » » » » It's tough. » It's tough. » It's tough. It's the hardest part. No, the money is It's the hardest part. No, the money is It's the hardest part. No, the money is easy, right? Predicting the future is easy, right? Predicting the future is easy, right? Predicting the future is easy, especially if you create it. Yeah. easy, especially if you create it. Yeah. easy, especially if you create it. Yeah. The people, the systems of human The people, the systems of human The people, the systems of human organisms interacting on a regular organisms interacting on a regular organisms interacting on a regular basis, that's hard. basis, that's hard. basis, that's hard. » 100%. Parenting. Yeah. » 100%. Parenting. Yeah. » 100%. Parenting. Yeah. » » » » So true. Yeah, parenting's I always say » So true. Yeah, parenting's I always say » So true. Yeah, parenting's I always say my first entrepreneurial journey was my first entrepreneurial journey was my first entrepreneurial journey was actually just figuring out how to make actually just figuring out how to make actually just figuring out how to make enough money for my father-in-law to say enough money for my father-in-law to say enough money for my father-in-law to say yes to marrying my wife. You know, he yes to marrying my wife. You know, he yes to marrying my wife. You know, he said no. Then he had these rules. He's said no. Then he had these rules. He's said no. Then he had these rules. He's like, you have to make $40,000 a year. like, you have to make $40,000 a year. like, you have to make $40,000 a year. And I mean, I was just out of high And I mean, I was just out of high And I mean, I was just out of high school. She's still in high school. school. She's still in high school. school. She's still in high school. That's how quick we were talking about That's how quick we were talking about That's how quick we were talking about it. it. it. » right now, right? No. No. » right now, right? No. No. » right now, right? No. No. » » » » This has happened so many times. This is » This has happened so many times. This is » This has happened so many times. This is not the first time that's happened. Oh not the first time that's happened. Oh not the first time that's happened. Oh my god. my god. my god. You need a robot that plays the drums. You need a robot that plays the drums. You need a robot that plays the drums. Yeah, I know, right? Yeah, I know, right? Yeah, I know, right? » » » » But you know that you talk » But you know that you talk » But you know that you talk about that as far as like it's it's about that as far as like it's it's about that as far as like it's it's everything. Like, oh crap, that's a everything. Like, oh crap, that's a everything. Like, oh crap, that's a risk. I have to put myself out there. risk. I have to put myself out there. risk. I have to put myself out there. And if this is the outcome I want, And if this is the outcome I want, And if this is the outcome I want, I've got to solve these problems. And to I've got to solve these problems. And to I've got to solve these problems. And to me it was just like, okay, these are the me it was just like, okay, these are the me it was just like, okay, these are the problems. Like, this is where I want to problems. Like, this is where I want to problems. Like, this is where I want to be. And it's benefits 40K a year when be. And it's benefits 40K a year when be. And it's benefits 40K a year when I'm whatever, 19 years old, 20 years I'm whatever, 19 years old, 20 years I'm whatever, 19 years old, 20 years old. Okay. How do I figure that out, old. Okay. How do I figure that out, old. Okay. How do I figure that out, right? right? right? » That's a big ask, right? And I mean, » That's a big ask, right? And I mean, » That's a big ask, right? And I mean, that might feel archaic and patriarchal that might feel archaic and patriarchal that might feel archaic and patriarchal to some people cuz it is. But the truth to some people cuz it is. But the truth to some people cuz it is. But the truth is, he did you a favor. is, he did you a favor. is, he did you a favor. He was like, look, I want you to marry He was like, look, I want you to marry He was like, look, I want you to marry my daughter. But you got to do more than my daughter. But you got to do more than my daughter. But you got to do more than just be just be just be » know if that part was true at the time, » know if that part was true at the time, » know if that part was true at the time, but yes. Yeah. Okay. He's but yes. Yeah. Okay. He's but yes. Yeah. Okay. He's like, I maybe it's a I might want you to like, I maybe it's a I might want you to like, I maybe it's a I might want you to marry my daughter. marry my daughter. marry my daughter. » it's kind of like a » it's kind of like a » it's kind of like a let's see. Let's play this out a little let's see. Let's play this out a little let's see. Let's play this out a little bit. Like, you got some stuff to prove. bit. Like, you got some stuff to prove. bit. Like, you got some stuff to prove. » that's very dignified to do that, right? » that's very dignified to do that, right? » that's very dignified to do that, right? » Tim, I was so mad at the time, but I've » Tim, I was so mad at the time, but I've » Tim, I was so mad at the time, but I've years later years later years later » want to look in the camera? » want to look in the camera? » want to look in the camera? » I thank you, Steve. I've already told » I thank you, Steve. I've already told » I thank you, Steve. I've already told you thank you a couple times. Now that I you thank you a couple times. Now that I you thank you a couple times. Now that I have four daughters, I'm like, there's a have four daughters, I'm like, there's a have four daughters, I'm like, there's a different feeling. I'm like, I'm so like different feeling. I'm like, I'm so like different feeling. I'm like, I'm so like I'm going to do that now, right? That I'm going to do that now, right? That I'm going to do that now, right? That moment happens in maybe not in that moment happens in maybe not in that moment happens in maybe not in that exact way, but there is going to be a exact way, but there is going to be a exact way, but there is going to be a moment where I am going to challenge, moment where I am going to challenge, moment where I am going to challenge, impress someone if I think they could impress someone if I think they could impress someone if I think they could achieve some things. Like, I wasn't achieve some things. Like, I wasn't achieve some things. Like, I wasn't really thinking about anything, right? really thinking about anything, right? really thinking about anything, right? So, he probably was reading the room. So, he probably was reading the room. So, he probably was reading the room. He's like He's like He's like one thing. Yeah. one thing. Yeah. one thing. Yeah. » » » » What? I've seen her about one thing. And you know what I mean? Like, he was And you know what I mean? Like, he was obviously reading the room going like, obviously reading the room going like, obviously reading the room going like, you know, I've lived life. I've, you know, I've lived life. I've, you know, I've lived life. I've, you know, done this marriage thing. Yeah, know, done this marriage thing. Yeah, know, done this marriage thing. Yeah, and he's like and he's like and he's like » Well, okay. These things I know doesn't » Well, okay. These things I know doesn't » Well, okay. These things I know doesn't make any sense right now, but you do make any sense right now, but you do make any sense right now, but you do need to figure these out. So, I'd like need to figure these out. So, I'd like need to figure these out. So, I'd like you to do it before you marry my you to do it before you marry my you to do it before you marry my daughter, right? daughter, right? daughter, right? » if that happened to him. » if that happened to him. » if that happened to him. You know, maybe that's a generational You know, maybe that's a generational You know, maybe that's a generational pattern. Sure. Yeah. Steve, in the pattern. Sure. Yeah. Steve, in the pattern. Sure. Yeah. Steve, in the comments, did your father-in-law do comments, did your father-in-law do comments, did your father-in-law do that to you? that to you? that to you? Yeah. No, I think it's a Yeah, I do Yeah. No, I think it's a Yeah, I do Yeah. No, I think it's a Yeah, I do think there's a generational aspect to think there's a generational aspect to think there's a generational aspect to that. And there's I think the older you that. And there's I think the older you that. And there's I think the older you get, you realize money doesn't make you get, you realize money doesn't make you get, you realize money doesn't make you happy, but it makes life easier, right? happy, but it makes life easier, right? happy, but it makes life easier, right? Like and money creates opportunities Like and money creates opportunities Like and money creates opportunities for happiness, right? Is I think a for happiness, right? Is I think a for happiness, right? Is I think a healthy perspective to have of money. healthy perspective to have of money. healthy perspective to have of money. It's like, oh, yeah, no, that trip to It's like, oh, yeah, no, that trip to It's like, oh, yeah, no, that trip to Florida was wonderful. We have all these Florida was wonderful. We have all these Florida was wonderful. We have all these core memories, and oh, yeah, it took core memories, and oh, yeah, it took core memories, and oh, yeah, it took money to go there. money to go there. money to go there. » But it was very fulfilling, and you » But it was very fulfilling, and you » But it was very fulfilling, and you know, family loves each other, and we know, family loves each other, and we know, family loves each other, and we all had a great time, right? So, you're all had a great time, right? So, you're all had a great time, right? So, you're like, but it takes resources to be able like, but it takes resources to be able like, but it takes resources to be able to go experience that. So, there's some to go experience that. So, there's some to go experience that. So, there's some there's some there's some there's some » what they're for. » what they're for. » what they're for. » Yes. Right? We trade money for time and » Yes. Right? We trade money for time and » Yes. Right? We trade money for time and attention. Right? So, there are attention. Right? So, there are attention. Right? So, there are basically three resources in the entire basically three resources in the entire basically three resources in the entire universe: time, attention, and money. universe: time, attention, and money. universe: time, attention, and money. Yeah. Yeah. Yeah. » Right? We trade our time and attention » Right? We trade our time and attention » Right? We trade our time and attention for money. We trade our money for other for money. We trade our money for other for money. We trade our money for other people's time and attention or our own. people's time and attention or our own. people's time and attention or our own. Uh I just finished reading, well, Uh I just finished reading, well, Uh I just finished reading, well, listening to. I don't read a lot of listening to. I don't read a lot of listening to. I don't read a lot of books, I listen to a lot of books. I I books, I listen to a lot of books. I I books, I listen to a lot of books. I I finished listening to Die with Zero. Hm. finished listening to Die with Zero. Hm. finished listening to Die with Zero. Hm. Have you Oh, Sam, you got to man. Have you Oh, Sam, you got to man. Have you Oh, Sam, you got to man. » Real good. All right. Bro, Noted. » Real good. All right. Bro, Noted. » Real good. All right. Bro, Noted. » cuz that's his entire thing is like this » cuz that's his entire thing is like this » cuz that's his entire thing is like this money is to invest in the real asset of money is to invest in the real asset of money is to invest in the real asset of your memories. Mhm. You will have and your memories. Mhm. You will have and your memories. Mhm. You will have and early, too, because of compounding early, too, because of compounding early, too, because of compounding interest. The more memories you have interest. The more memories you have interest. The more memories you have early on, the more they will eventually early on, the more they will eventually early on, the more they will eventually He's like, I I had to stop. I was like, He's like, I I had to stop. I was like, He's like, I I had to stop. I was like, "Whoa, rewind. Say that again." I'm "Whoa, rewind. Say that again." I'm "Whoa, rewind. Say that again." I'm like, "Turn the lawnmower off. What did like, "Turn the lawnmower off. What did like, "Turn the lawnmower off. What did he just say?" he just say?" he just say?" So, you will invest in memories that So, you will invest in memories that So, you will invest in memories that will eventually have more value because will eventually have more value because will eventually have more value because of the memory itself than the actual of the memory itself than the actual of the memory itself than the actual experience. experience. experience. » Mhm. Interesting. » Mhm. Interesting. » Mhm. Interesting. » Right? » Right? » Right? » I'm like, yes. » I'm like, yes. » I'm like, yes. » Yeah. Yes, and also dang it. » Yeah. Yes, and also dang it. » Yeah. Yes, and also dang it. » Yeah, right. » Yeah, right. » Yeah, right. » Because I grew up in household where my » Because I grew up in household where my » Because I grew up in household where my dad was like, "We're going to have lots dad was like, "We're going to have lots dad was like, "We're going to have lots of experiences. You're going to of experiences. You're going to of experiences. You're going to encounter lots and lots of stuff." I encounter lots and lots of stuff." I encounter lots and lots of stuff." I traveled to uh each of the continental traveled to uh each of the continental traveled to uh each of the continental United States plus Canada and Mexico all United States plus Canada and Mexico all United States plus Canada and Mexico all by car before I was 10 years old. by car before I was 10 years old. by car before I was 10 years old. » Wow. » Wow. » Wow. I mean, I hated it at the time. I mean, I hated it at the time. I mean, I hated it at the time. » Yeah. But like, this is why driving into » Yeah. But like, this is why driving into » Yeah. But like, this is why driving into El Dorado feels like landing in a plane, El Dorado feels like landing in a plane, El Dorado feels like landing in a plane, you know, coming home. Yeah. Uh well, I you know, coming home. Yeah. Uh well, I you know, coming home. Yeah. Uh well, I don't live here, but like but like don't live here, but like but like don't live here, but like but like that's how because I have all of these that's how because I have all of these that's how because I have all of these memories and when I go places, it's like memories and when I go places, it's like memories and when I go places, it's like definitely not the first time. Mhm. definitely not the first time. Mhm. definitely not the first time. Mhm. » That's a very rare thing for me and I » That's a very rare thing for me and I » That's a very rare thing for me and I love it, right? Cuz I'm an empathy love it, right? Cuz I'm an empathy love it, right? Cuz I'm an empathy junkie. But like, the idea that the junkie. But like, the idea that the junkie. But like, the idea that the whole the whole uh experience of my whole the whole uh experience of my whole the whole uh experience of my childhood was encountering a vast amount childhood was encountering a vast amount childhood was encountering a vast amount of culture, American culture. of culture, American culture. of culture, American culture. All over I mean, like basically we just All over I mean, like basically we just All over I mean, like basically we just kind of like drove from barbecue place kind of like drove from barbecue place kind of like drove from barbecue place to barbecue place to barbecue place, to barbecue place to barbecue place, to barbecue place to barbecue place, you know, and casino and casino and you know, and casino and casino and you know, and casino and casino and casino. casino. casino. And then there were occasional like hot And then there were occasional like hot And then there were occasional like hot tubs and you know, like rock climbing tubs and you know, like rock climbing tubs and you know, like rock climbing and skiing, but you know, also Disney and skiing, but you know, also Disney and skiing, but you know, also Disney World, that sort of thing. World, that sort of thing. World, that sort of thing. » Yeah. Yeah. Yeah, that's interesting. I » Yeah. Yeah. Yeah, that's interesting. I » Yeah. Yeah. Yeah, that's interesting. I I tend the older I get, I'll be 36 I tend the older I get, I'll be 36 I tend the older I get, I'll be 36 here in a week or so, here in a week or so, here in a week or so, and I I have a harder and I I have a harder and I I have a harder I have a difficult time thinking about I have a difficult time thinking about I have a difficult time thinking about generational wealth as much as I think generational wealth as much as I think generational wealth as much as I think about like this time I have with about like this time I have with about like this time I have with the people I'm with. Right? And and then the people I'm with. Right? And and then the people I'm with. Right? And and then I think about resources and I want the I think about resources and I want the I think about resources and I want the resources to all go into resources to all go into resources to all go into this moment. You know, not this moment. You know, not this moment. You know, not irresponsible. Like the goal's not to be irresponsible. Like the goal's not to be irresponsible. Like the goal's not to be irresponsible. Like need to be okay. irresponsible. Like need to be okay. irresponsible. Like need to be okay. Need to be able [snorts] to, you know, Need to be able [snorts] to, you know, Need to be able [snorts] to, you know, take care of myself and not put that on take care of myself and not put that on take care of myself and not put that on my kids. Like Sure. my kids. Like Sure. my kids. Like Sure. » Right, there's some of those things that » Right, there's some of those things that » Right, there's some of those things that are still there, but I yeah, the more are still there, but I yeah, the more are still there, but I yeah, the more and my wife's the same way. We're and my wife's the same way. We're and my wife's the same way. We're just like we have to, you know, just like we have to, you know, just like we have to, you know, sometimes it's like traveling is less sometimes it's like traveling is less sometimes it's like traveling is less about the money, it's more about the about the money, it's more about the about the money, it's more about the time, the busier you get, right? And time, the busier you get, right? And time, the busier you get, right? And making that time we were talking about making that time we were talking about making that time we were talking about that. Like we bought this camper and we that. Like we bought this camper and we that. Like we bought this camper and we don't use it and we're like we have to don't use it and we're like we have to don't use it and we're like we have to be disciplined and sit down and just be disciplined and sit down and just be disciplined and sit down and just schedule it all out cuz every time we do schedule it all out cuz every time we do schedule it all out cuz every time we do it, we never regret it. And you talk it, we never regret it. And you talk it, we never regret it. And you talk about those memories, that time, the about those memories, that time, the about those memories, that time, the attention, really. You're paying for attention, really. You're paying for attention, really. You're paying for attention of each other. attention of each other. attention of each other. » Yes. And community with each other. But » Yes. And community with each other. But » Yes. And community with each other. But yeah, I just I didn't really care about yeah, I just I didn't really care about yeah, I just I didn't really care about that stuff. I was so driven and focused that stuff. I was so driven and focused that stuff. I was so driven and focused on the purpose of what I was building on the purpose of what I was building on the purpose of what I was building that other stuff just felt like, that other stuff just felt like, that other stuff just felt like, yeah, someday. yeah, someday. yeah, someday. And now I'm like feeling like, oh no, And now I'm like feeling like, oh no, And now I'm like feeling like, oh no, it's today. Like today I have the it's today. Like today I have the it's today. Like today I have the opportunity to invest opportunity to invest opportunity to invest in memories, attention with family and in memories, attention with family and in memories, attention with family and friends, and investing in other people. friends, and investing in other people. friends, and investing in other people. And I feel like this calibration And I feel like this calibration And I feel like this calibration happening right now. I was just venting happening right now. I was just venting happening right now. I was just venting and crying in the car to Tyler yesterday and crying in the car to Tyler yesterday and crying in the car to Tyler yesterday about just the how hard of a four or about just the how hard of a four or about just the how hard of a four or five years it's been and there's like five years it's been and there's like five years it's been and there's like this now I'm like my objective for the this now I'm like my objective for the this now I'm like my objective for the next four years is the low I have like next four years is the low I have like next four years is the low I have like the lowest bar I've ever had for myself the lowest bar I've ever had for myself the lowest bar I've ever had for myself professionally. Like just like professionally. Like just like professionally. Like just like I genuinely want to learn how I genuinely want to learn how I genuinely want to learn how to ask for help. I want to learn how to to ask for help. I want to learn how to to ask for help. I want to learn how to lean on people and I want to learn lean on people and I want to learn lean on people and I want to learn how to just be able to leave and go how to just be able to leave and go how to just be able to leave and go enjoy something and not freak out about enjoy something and not freak out about enjoy something and not freak out about what I left behind, right? And yeah, I what I left behind, right? And yeah, I what I left behind, right? And yeah, I don't know. It's It's interesting how don't know. It's It's interesting how don't know. It's It's interesting how that shift happens and I think the that shift happens and I think the that shift happens and I think the shift for me was just the like why? shift for me was just the like why? shift for me was just the like why? Like why are we doing any of this? And Like why are we doing any of this? And Like why are we doing any of this? And and then I was going to ask you an even and then I was going to ask you an even and then I was going to ask you an even deeper question after this point, but I deeper question after this point, but I deeper question after this point, but I do I I resonate with that. I do think do I I resonate with that. I do think do I I resonate with that. I do think if you're going to do entrepreneurship, if you're going to do entrepreneurship, if you're going to do entrepreneurship, the biggest opportunity is that. If the biggest opportunity is that. If the biggest opportunity is that. If you're not doing it for the thing that's you're not doing it for the thing that's you're not doing it for the thing that's more important, more important, more important, like why are you doing it? I was doing like why are you doing it? I was doing like why are you doing it? I was doing it for the thing and I was so addicted it for the thing and I was so addicted it for the thing and I was so addicted to the thing. You're right, you're to the thing. You're right, you're to the thing. You're right, you're talking about a epiphany junkie. I'm a talking about a epiphany junkie. I'm a talking about a epiphany junkie. I'm a builder junkie. Like I am addicted to builder junkie. Like I am addicted to builder junkie. Like I am addicted to combining concepts and ideas into like a combining concepts and ideas into like a combining concepts and ideas into like a living breathing thing, right? And living breathing thing, right? And living breathing thing, right? And that's okay. It's okay. But like when that's okay. It's okay. But like when that's okay. It's okay. But like when that becomes your whole identity, right? that becomes your whole identity, right? that becomes your whole identity, right? If epiphanies become your only identity, If epiphanies become your only identity, If epiphanies become your only identity, you're going to miss a lot of stuff, you're going to miss a lot of stuff, you're going to miss a lot of stuff, right? If you're only chasing that, all right? If you're only chasing that, all right? If you're only chasing that, all of a sudden you're going to leave some of a sudden you're going to leave some of a sudden you're going to leave some people behind and you're not going to people behind and you're not going to people behind and you're not going to get to enjoy You're not going to be able get to enjoy You're not going to be able get to enjoy You're not going to be able to be present all the time and you to be present all the time and you to be present all the time and you can find it in between and I can enjoy can find it in between and I can enjoy can find it in between and I can enjoy that experience with other people and that experience with other people and that experience with other people and help other people and talk to other help other people and talk to other help other people and talk to other people about it on a podcast for an hour people about it on a podcast for an hour people about it on a podcast for an hour and a half and I don't ever regret hour and a half and I don't ever regret hour and a half and I don't ever regret that, right? Like this podcast is kind that, right? Like this podcast is kind that, right? Like this podcast is kind of like me chilling. Like this is me of like me chilling. Like this is me of like me chilling. Like this is me resting. Like just being with John. This resting. Like just being with John. This resting. Like just being with John. This is like resting, fulfilling. Like this is like resting, fulfilling. Like this is like resting, fulfilling. Like this is a memory, a core memory I will have is a memory, a core memory I will have is a memory, a core memory I will have forever, is what I believe. forever, is what I believe. forever, is what I believe. » » » » Um What's it all about? Right. Yeah. And » Um What's it all about? Right. Yeah. And » Um What's it all about? Right. Yeah. And so it's like it's that so it's like it's that so it's like it's that » and then you talk about the memory thing » and then you talk about the memory thing » and then you talk about the memory thing and this life and this is kind of a and this life and this is kind of a and this life and this is kind of a weird segue, but like do those memories weird segue, but like do those memories weird segue, but like do those memories then it's like okay, you get this then it's like okay, you get this then it's like okay, you get this some world views you get this one life, some world views you get this one life, some world views you get this one life, right? Other world views, we're going to right? Other world views, we're going to right? Other world views, we're going to the next life. the next life. the next life. And you're building you're building out And you're building you're building out And you're building you're building out something and your focus with acumen and something and your focus with acumen and something and your focus with acumen and with legacies is both, correct? And you with legacies is both, correct? And you with legacies is both, correct? And you like pairing both those together. And of like pairing both those together. And of like pairing both those together. And of that like hey, it's it's here, that like hey, it's it's here, that like hey, it's it's here, experience this, enjoy this, make this experience this, enjoy this, make this experience this, enjoy this, make this the best it can be and make the next the best it can be and make the next the best it can be and make the next life the best it can be. And so your life the best it can be. And so your life the best it can be. And so your combination, I see a lot of people have combination, I see a lot of people have combination, I see a lot of people have a personal faith a personal faith a personal faith and they go into business or and they and they go into business or and they and they go into business or and they keep it to themselves. And some they keep it to themselves. And some they keep it to themselves. And some people go in and intertwine the two, people go in and intertwine the two, people go in and intertwine the two, right? They intertwine the meaning right? They intertwine the meaning right? They intertwine the meaning of right for you, Catholicism, of right for you, Catholicism, of right for you, Catholicism, Christianity combined with these peer Christianity combined with these peer Christianity combined with these peer groups. groups. groups. So talk about that. I'm really So talk about that. I'm really So talk about that. I'm really [clears throat] curious about that and [clears throat] curious about that and [clears throat] curious about that and what does that look like at Acumen now? what does that look like at Acumen now? what does that look like at Acumen now? Because you already talked about that, Because you already talked about that, Because you already talked about that, the similar right you synced the similar right you synced the similar right you synced with them on faith base and that's I with them on faith base and that's I with them on faith base and that's I think it's also always beautiful when think it's also always beautiful when think it's also always beautiful when you can put yourself around people that you can put yourself around people that you can put yourself around people that are like-minded world view of purpose are like-minded world view of purpose are like-minded world view of purpose and helping other people. And I'm not and helping other people. And I'm not and helping other people. And I'm not like this isn't I'm not setting you up like this isn't I'm not setting you up like this isn't I'm not setting you up for some like trick question here by the for some like trick question here by the for some like trick question here by the way or some like weird but I'm I'm very way or some like weird but I'm I'm very way or some like weird but I'm I'm very curious like you it seems like that curious like you it seems like that curious like you it seems like that is very core to who you are and how you is very core to who you are and how you is very core to who you are and how you want to help entrepreneurs also involves want to help entrepreneurs also involves want to help entrepreneurs also involves your faith. Yeah. your faith. Yeah. your faith. Yeah. Uh I like how you quickly moved away Uh I like how you quickly moved away Uh I like how you quickly moved away from where you're at in your life. from where you're at in your life. from where you're at in your life. » » » » We can go back whenever you want. Well I » We can go back whenever you want. Well I » We can go back whenever you want. Well I would say, you know, I just I just would say, you know, I just I just would say, you know, I just I just wanted to say, you know, wanted to say, you know, wanted to say, you know, congratulations, Sam, for you're in the congratulations, Sam, for you're in the congratulations, Sam, for you're in the mid-journey. Mhm. You're in the middle mid-journey. Mhm. You're in the middle mid-journey. Mhm. You're in the middle part of realizing that okay, I can do part of realizing that okay, I can do part of realizing that okay, I can do that but is that who I am? And then also that but is that who I am? And then also that but is that who I am? And then also economics says your opportunity costs economics says your opportunity costs economics says your opportunity costs are shifting. are shifting. are shifting. You're watching your children grow. You're watching your children grow. You're watching your children grow. Yeah. You know, you're watching your Yeah. You know, you're watching your Yeah. You know, you're watching your life partner who you've known for a very life partner who you've known for a very life partner who you've known for a very long time, right? I think she's not long time, right? I think she's not long time, right? I think she's not still in high school. Right. still in high school. Right. still in high school. Right. She's not 16. She's Yeah, so 34. 30 She's not 16. She's Yeah, so 34. 30 She's not 16. She's Yeah, so 34. 30 Yeah, so she's also you're you're in Yeah, so she's also you're you're in Yeah, so she's also you're you're in this together which is the beautiful this together which is the beautiful this together which is the beautiful part of that is that you're both part of that is that you're both part of that is that you're both entering the middle passage and you're entering the middle passage and you're entering the middle passage and you're thinking, okay, if the next 5 years go thinking, okay, if the next 5 years go thinking, okay, if the next 5 years go like the last 5 years, no, right? How do like the last 5 years, no, right? How do like the last 5 years, no, right? How do we live the next five better than we did we live the next five better than we did we live the next five better than we did the last five? Because suddenly these the last five? Because suddenly these the last five? Because suddenly these young girls that are our children will young girls that are our children will young girls that are our children will be young adults and they will leave, be young adults and they will leave, be young adults and they will leave, just like we did. Right? So, that's the just like we did. Right? So, that's the just like we did. Right? So, that's the real continuity the real continuity the real continuity um um um that you're want to you want to try to that you're want to you want to try to that you're want to you want to try to create. Right? I actually believe and create. Right? I actually believe and create. Right? I actually believe and quantum physics suggests quantum physics suggests quantum physics suggests that time doesn't actually exist. Mhm. that time doesn't actually exist. Mhm. that time doesn't actually exist. Mhm. That we are so addicted to sequence That we are so addicted to sequence That we are so addicted to sequence and decisions leading to the next and decisions leading to the next and decisions leading to the next decision that we're actually just decision that we're actually just decision that we're actually just tunneling through reality. tunneling through reality. tunneling through reality. I also believe in a God that exists I also believe in a God that exists I also believe in a God that exists outside of time and space. outside of time and space. outside of time and space. So, it is a very human experiential So, it is a very human experiential So, it is a very human experiential thing that is limited to just us. Like thing that is limited to just us. Like thing that is limited to just us. Like the concept of linear time, sequential the concept of linear time, sequential the concept of linear time, sequential time, actually didn't come into time, actually didn't come into time, actually didn't come into antiquity until the apparently, I'm not antiquity until the apparently, I'm not antiquity until the apparently, I'm not an expert, but something I've read says an expert, but something I've read says an expert, but something I've read says that the idea of sequential time was that the idea of sequential time was that the idea of sequential time was invented as the Israelites were leaving invented as the Israelites were leaving invented as the Israelites were leaving Egypt. Mhm. That the rest of it, and if Egypt. Mhm. That the rest of it, and if Egypt. Mhm. That the rest of it, and if you read Ecclesiastes, that there's a you read Ecclesiastes, that there's a you read Ecclesiastes, that there's a time for everything, all of that is time for everything, all of that is time for everything, all of that is agricultural time. Just preparing for agricultural time. Just preparing for agricultural time. Just preparing for the seasons. So, this idea that there is the seasons. So, this idea that there is the seasons. So, this idea that there is time at all is I think a trap that we time at all is I think a trap that we time at all is I think a trap that we get put into, that we believe and we get put into, that we believe and we get put into, that we believe and we restrain ourselves to. Also, I think restrain ourselves to. Also, I think restrain ourselves to. Also, I think that one of the first steps toward that one of the first steps toward that one of the first steps toward integration of your full self integration of your full self integration of your full self is to think is is to abandon this idea is to think is is to abandon this idea is to think is is to abandon this idea that there is another life. that there is another life. that there is another life. That there's this life and then that That there's this life and then that That there's this life and then that life. You are living it now. life. You are living it now. life. You are living it now. Your eternal life, if you believe that's Your eternal life, if you believe that's Your eternal life, if you believe that's possible, is happening now. I think one possible, is happening now. I think one possible, is happening now. I think one of the most dangerous kind of of the most dangerous kind of of the most dangerous kind of controversial ideas that I have as a controversial ideas that I have as a controversial ideas that I have as a Catholic is that what if what happens to Catholic is that what if what happens to Catholic is that what if what happens to you when you die is what you believe you when you die is what you believe you when you die is what you believe happens to you when you die. happens to you when you die. happens to you when you die. » Mhm. Never thought about that. Oof. Never thought about that. Oof. Talk about free will. Talk about free will. Talk about free will. » Yeah. Right? That would be scary. Like » Yeah. Right? That would be scary. Like » Yeah. Right? That would be scary. Like if you believe nothing happens when you if you believe nothing happens when you if you believe nothing happens when you die and then you're right? die and then you're right? die and then you're right? » » » » Do you want to be right about that? » Do you want to be right about that? » Do you want to be right about that? Yeah. Um what if you knew that you know Yeah. Um what if you knew that you know Yeah. Um what if you knew that you know there's like the old trope in there's like the old trope in there's like the old trope in entrepreneurship? What if you knew that entrepreneurship? What if you knew that entrepreneurship? What if you knew that you couldn't fail? you couldn't fail? you couldn't fail? Mhm. What if you believed that whatever Mhm. What if you believed that whatever Mhm. What if you believed that whatever you thought good was possible is you thought good was possible is you thought good was possible is possible and that you could do that? Um possible and that you could do that? Um possible and that you could do that? Um and so working it even goes back before and so working it even goes back before and so working it even goes back before Legatus to like the Catholic University Legatus to like the Catholic University Legatus to like the Catholic University of America. That was the first time of America. That was the first time of America. That was the first time where we actually had the availability where we actually had the availability where we actually had the availability in the space in the milieu to talk about in the space in the milieu to talk about in the space in the milieu to talk about these ideas of eternity and soul and these ideas of eternity and soul and these ideas of eternity and soul and purpose. Before that you thought purpose. Before that you thought purpose. Before that you thought entrepreneurs their entire focus was entrepreneurs their entire focus was entrepreneurs their entire focus was this is a path out of poverty. Yeah. this is a path out of poverty. Yeah. this is a path out of poverty. Yeah. Entrepreneurship is a solution to Entrepreneurship is a solution to Entrepreneurship is a solution to generational poverty which is also generational poverty which is also generational poverty which is also wonderful. But then if you add in the wonderful. But then if you add in the wonderful. But then if you add in the element of your soul, you are element of your soul, you are element of your soul, you are you have a soul. Like I'll never forget you have a soul. Like I'll never forget you have a soul. Like I'll never forget in like college philosophy class. I in like college philosophy class. I in like college philosophy class. I always wanted to stand up and be like I always wanted to stand up and be like I always wanted to stand up and be like I got soul. got soul. got soul. And I'm super bad. I can't believe I And I'm super bad. I can't believe I And I'm super bad. I can't believe I just sang that just sang that just sang that but like I love James Brown got me but like I love James Brown got me but like I love James Brown got me through some really hard times in through some really hard times in through some really hard times in college. Um college. Um college. Um » Yeah. » Yeah. » Yeah. But like But like But like the goal at the Ciocca Center for the goal at the Ciocca Center for the goal at the Ciocca Center for Principled Entrepreneurship is full Principled Entrepreneurship is full Principled Entrepreneurship is full integration. integration. integration. The devil wants you disintegrated. He The devil wants you disintegrated. He The devil wants you disintegrated. He wants you to silo up and he's going to wants you to silo up and he's going to wants you to silo up and he's going to make it so that you build the walls make it so that you build the walls make it so that you build the walls brick by brick with your own hands. brick by brick with your own hands. brick by brick with your own hands. You are a complete being. You are a complete being. You are a complete being. The only thing that stops that from The only thing that stops that from The only thing that stops that from happening is your beliefs about it. Mhm. happening is your beliefs about it. Mhm. happening is your beliefs about it. Mhm. » [clears throat] » [clears throat] » [clears throat] » You are a dad. You are a husband. You » You are a dad. You are a husband. You » You are a dad. You are a husband. You are a man. You are a Kanzan. You have are a man. You are a Kanzan. You have are a man. You are a Kanzan. You have You're like Walt Whitman. You contain You're like Walt Whitman. You contain You're like Walt Whitman. You contain multitudes, bro. Right? And the only multitudes, bro. Right? And the only multitudes, bro. Right? And the only limitation to that is how you can limitation to that is how you can limitation to that is how you can integrate all of them together to do the integrate all of them together to do the integrate all of them together to do the good that you're called to. So what I good that you're called to. So what I good that you're called to. So what I love about, you know, moving from say love about, you know, moving from say love about, you know, moving from say Catholic University where I was Catholic University where I was Catholic University where I was introduced to this concept and that was introduced to this concept and that was introduced to this concept and that was the entire intent was like, we got to the entire intent was like, we got to the entire intent was like, we got to get these kids to believe that there is get these kids to believe that there is get these kids to believe that there is no difference between work me and church no difference between work me and church no difference between work me and church me and family me. You are the same me and family me. You are the same me and family me. You are the same person. And I'd always kind of believed person. And I'd always kind of believed person. And I'd always kind of believed that like, that like, that like, you know, like this work-life balance you know, like this work-life balance you know, like this work-life balance thing. What a myth. thing. What a myth. thing. What a myth. What a myth. What a myth. What a myth. You can integrate and you and this You can integrate and you and this You can integrate and you and this where Legatus came in. You can integrate where Legatus came in. You can integrate where Legatus came in. You can integrate the whole system. the whole system. the whole system. » Mhm. Not just you and your own beliefs » Mhm. Not just you and your own beliefs » Mhm. Not just you and your own beliefs about yourself, but you can build an about yourself, but you can build an about yourself, but you can build an entire system. If you're that good of an entire system. If you're that good of an entire system. If you're that good of an entrepreneur, if you're that good of a entrepreneur, if you're that good of a entrepreneur, if you're that good of a builder, build a system that surfaces builder, build a system that surfaces builder, build a system that surfaces the good them from everybody. Cuz the good them from everybody. Cuz the good them from everybody. Cuz everybody has good that's trying to come everybody has good that's trying to come everybody has good that's trying to come from them. And then from them. And then from them. And then what are the best parts of that I what are the best parts of that I what are the best parts of that I love? That fulfill me? What kind of love? That fulfill me? What kind of love? That fulfill me? What kind of an entrepreneur am I? an entrepreneur am I? an entrepreneur am I? I'm the guy behind the guy. I'm the guy behind the guy. I'm the guy behind the guy. I'm the guy on the album that goes, I'm the guy on the album that goes, I'm the guy on the album that goes, "Ah." "Ah." "Ah." » » » » Right? I always wanted to be that guy. » Right? I always wanted to be that guy. » Right? I always wanted to be that guy. That's the producer, right? He's like, I That's the producer, right? He's like, I That's the producer, right? He's like, I I can make the beats, but I know a guy I can make the beats, but I know a guy I can make the beats, but I know a guy that makes really good beats, right? I that makes really good beats, right? I that makes really good beats, right? I can own the studio, but I know that I can own the studio, but I know that I can own the studio, but I know that I know a guy that builds a better studio, know a guy that builds a better studio, know a guy that builds a better studio, right? I know how to schedule the studio right? I know how to schedule the studio right? I know how to schedule the studio time, I know how to get the tour dates, time, I know how to get the tour dates, time, I know how to get the tour dates, I know all that, but like, I know how to I know all that, but like, I know how to I know all that, but like, I know how to find the people that are better at that find the people that are better at that find the people that are better at that than me and facilitate them together so than me and facilitate them together so than me and facilitate them together so that everybody from their good from that everybody from their good from that everybody from their good from their own vocational good is pouring their own vocational good is pouring their own vocational good is pouring into this thing that's going to take a into this thing that's going to take a into this thing that's going to take a ton of people. Like millions and ton of people. Like millions and ton of people. Like millions and millions of people. The bigger the millions of people. The bigger the millions of people. The bigger the problem, the more the more disseminated problem, the more the more disseminated problem, the more the more disseminated it is in the marketplace, the more it is in the marketplace, the more it is in the marketplace, the more people it's going to take to solve it, people it's going to take to solve it, people it's going to take to solve it, right? So, the idea of convening people right? So, the idea of convening people right? So, the idea of convening people that are working on their little thing, that are working on their little thing, that are working on their little thing, right? And it might be a $40 million right? And it might be a $40 million right? And it might be a $40 million little thing, whatever it is, right? little thing, whatever it is, right? little thing, whatever it is, right? Getting them in a space where they can Getting them in a space where they can Getting them in a space where they can be like, "Oh, I'm not alone." Mhm. I be like, "Oh, I'm not alone." Mhm. I be like, "Oh, I'm not alone." Mhm. I don't have to hide. I can actually come don't have to hide. I can actually come don't have to hide. I can actually come here and just tell the truth here and just tell the truth here and just tell the truth and be safe there, right? And not and be safe there, right? And not and be safe there, right? And not comfortable at all. Like, we're not comfortable at all. Like, we're not comfortable at all. Like, we're not going to make you feel comfortable at going to make you feel comfortable at going to make you feel comfortable at Acumen. We're actually going to push you Acumen. We're actually going to push you Acumen. We're actually going to push you and challenge you. and challenge you. and challenge you. Stab you in the front, right? But Stab you in the front, right? But Stab you in the front, right? But there's a there is a deep care there's a there is a deep care there's a there is a deep care there that we we do believe that this is a that we we do believe that this is a that we we do believe that this is a good thing that you're doing and that good thing that you're doing and that good thing that you're doing and that we're going to help do. Yeah. So so the we're going to help do. Yeah. So so the we're going to help do. Yeah. So so the what I'm hearing what I'm hearing what I'm hearing there is no difference. The goal is there is no difference. The goal is there is no difference. The goal is really self-identity and the balance is really self-identity and the balance is really self-identity and the balance is within yourself. It doesn't look It within yourself. It doesn't look It within yourself. It doesn't look It doesn't have to look like balance to the doesn't have to look like balance to the doesn't have to look like balance to the world, right? The definition of what world, right? The definition of what world, right? The definition of what balance looks like or comparison, right? balance looks like or comparison, right? balance looks like or comparison, right? If oh, this person leaves at 3:00 and I If oh, this person leaves at 3:00 and I If oh, this person leaves at 3:00 and I go till 5:00, but go till 5:00, but go till 5:00, but I'm still I still am what I am, right? I'm still I still am what I am, right? I'm still I still am what I am, right? Regardless of my proximity, where I'm at Regardless of my proximity, where I'm at Regardless of my proximity, where I'm at at the time. at the time. at the time. » [snorts] » [snorts] » [snorts] » But then there's the accountability » But then there's the accountability » But then there's the accountability where you're building a system where you're building a system where you're building a system to where you know, like, yeah, I should to where you know, like, yeah, I should to where you know, like, yeah, I should probably, you know, be home for at least probably, you know, be home for at least probably, you know, be home for at least a couple hours a day. a couple hours a day. a couple hours a day. » » » » Minimum and not just not go home » Minimum and not just not go home » Minimum and not just not go home to my family. So there's still there's to my family. So there's still there's to my family. So there's still there's probably a blend of both, right? It's probably a blend of both, right? It's probably a blend of both, right? It's like be aware, figure out how to blend like be aware, figure out how to blend like be aware, figure out how to blend your soul, your belief system, your soul, your belief system, your soul, your belief system, your family, your business, your family, your business, your family, your business, your purpose, your calling. purpose, your calling. purpose, your calling. I love that. And it's hard to do on your I love that. And it's hard to do on your I love that. And it's hard to do on your own. Oh, for sure. And so then there's own. Oh, for sure. And so then there's own. Oh, for sure. And so then there's accountability of like, also I should accountability of like, also I should accountability of like, also I should probably get a second take. probably get a second take. probably get a second take. Like right? Like right? Like right? » Or get like a group. » Or get like a group. » Or get like a group. » Right. » Right. » Right. » That they're they're literally convened » That they're they're literally convened » That they're they're literally convened to tell me to tell me to tell me Well, not even just tell me. Like part Well, not even just tell me. Like part Well, not even just tell me. Like part of the thing I love about the Acumen of the thing I love about the Acumen of the thing I love about the Acumen way is there's a five-step process to to way is there's a five-step process to to way is there's a five-step process to to doing a situational briefing like that. doing a situational briefing like that. doing a situational briefing like that. Like if everybody brings a thing, it's a Like if everybody brings a thing, it's a Like if everybody brings a thing, it's a wonderful meeting. Like I need I need wonderful meeting. Like I need I need wonderful meeting. Like I need I need help with this. I need help with this. help with this. I need help with this. help with this. I need help with this. Well, then when we go into one Well, then when we go into one Well, then when we go into one particular person's thing, we try to do particular person's thing, we try to do particular person's thing, we try to do everybody's thing in one meeting. That's everybody's thing in one meeting. That's everybody's thing in one meeting. That's why we meet for 4 hours, sometimes 5 why we meet for 4 hours, sometimes 5 why we meet for 4 hours, sometimes 5 hours. But like we go through this hours. But like we go through this hours. But like we go through this process of process of process of Okay, what's your thing and what do you Okay, what's your thing and what do you Okay, what's your thing and what do you want to get out of this conversation, want to get out of this conversation, want to get out of this conversation, okay? And then the second step is we're okay? And then the second step is we're okay? And then the second step is we're only going to ask you questions. only going to ask you questions. only going to ask you questions. And those questions, and this is where I And those questions, and this is where I And those questions, and this is where I make my money, is those questions can't make my money, is those questions can't make my money, is those questions can't be in the form of, "Have you tried Yeah. be in the form of, "Have you tried Yeah. be in the form of, "Have you tried Yeah. Not time for that, bro, right? Not time for that, bro, right? Not time for that, bro, right? Um, and so once we've exhausted all the Um, and so once we've exhausted all the Um, and so once we've exhausted all the questions because part of being an questions because part of being an questions because part of being an entrepreneur is having the answer. entrepreneur is having the answer. entrepreneur is having the answer. Right? You're you're buying the future. Right? You're you're buying the future. Right? You're you're buying the future. You're predicting it because you're You're predicting it because you're You're predicting it because you're creating it. Well, you got to help creating it. Well, you got to help creating it. Well, you got to help people also to be more investigative, to people also to be more investigative, to people also to be more investigative, to be more curious, to to really engage the be more curious, to to really engage the be more curious, to to really engage the wonder that comes with them. So, part of wonder that comes with them. So, part of wonder that comes with them. So, part of that process is only asking questions that process is only asking questions that process is only asking questions and they can't be strategic like leading and they can't be strategic like leading and they can't be strategic like leading questions. You're leading the witness, questions. You're leading the witness, questions. You're leading the witness, right? So, then right? So, then right? So, then the third step is, okay, let's get the third step is, okay, let's get the third step is, okay, let's get biblical. Who's got a reference from the biblical. Who's got a reference from the biblical. Who's got a reference from the word or even apocrypha, right? That is word or even apocrypha, right? That is word or even apocrypha, right? That is linked to cuz it is faith-infused, linked to cuz it is faith-infused, linked to cuz it is faith-infused, right? So, so when you're on this right? So, so when you're on this right? So, so when you're on this journey, we should also check in on the journey, we should also check in on the journey, we should also check in on the instruction manual, right? All of these instruction manual, right? All of these instruction manual, right? All of these thousands of years and generations of thousands of years and generations of thousands of years and generations of people that have thought about these people that have thought about these people that have thought about these things and wrote them down, we should go things and wrote them down, we should go things and wrote them down, we should go to the book. What does the book say? And to the book. What does the book say? And to the book. What does the book say? And then the fourth step is, okay, you person who the fourth step is, okay, you person who the fourth step is, okay, you person who have this issue that we've been have this issue that we've been have this issue that we've been peppering you with questions and telling peppering you with questions and telling peppering you with questions and telling you what the Bible says about it, what you what the Bible says about it, what you what the Bible says about it, what do you what did you hear? do you what did you hear? do you what did you hear? Right? And then what are you going to do Right? And then what are you going to do Right? And then what are you going to do about it? about it? about it? And how soon, right? Now, I think I'm And how soon, right? Now, I think I'm And how soon, right? Now, I think I'm skipping a step, but I'm still kind of skipping a step, but I'm still kind of skipping a step, but I'm still kind of the new guy here. the new guy here. the new guy here. » Yeah. » Yeah. » Yeah. But and I won't play the new guy card for and I won't play the new guy card for and I won't play the new guy card for long, but the whole idea is that you long, but the whole idea is that you long, but the whole idea is that you create this process that helps you not create this process that helps you not create this process that helps you not roll out the solutions mat. roll out the solutions mat. roll out the solutions mat. I don't know if you're you're probably I don't know if you're you're probably I don't know if you're you're probably not old enough to get that reference, not old enough to get that reference, not old enough to get that reference, but okay. but okay. but okay. » All right. Everybody at home » All right. Everybody at home » All right. Everybody at home » up to speed. » up to speed. » up to speed. » Yeah. » Yeah. » Yeah. » » » » Uh, » Uh, » Uh, Office Space. That's an Office Space Office Space. That's an Office Space Office Space. That's an Office Space reference. reference. reference. » Oh. Now, I'm turning red. » Oh. Now, I'm turning red. » Oh. Now, I'm turning red. » That's good. » That's good. » That's good. » » Um, but listening to you talk about it, » Um, but listening to you talk about it, though, though, though, so anthropolo- anthropologists talk so anthropolo- anthropologists talk so anthropolo- anthropologists talk about part of culture, one of the about part of culture, one of the about part of culture, one of the intangible artifacts of culture is intangible artifacts of culture is intangible artifacts of culture is what's called chronic theory. what's called chronic theory. what's called chronic theory. So, listening to you talk about it, So, listening to you talk about it, So, listening to you talk about it, there's so much of this belief there's so much of this belief there's so much of this belief structure that we carry that is structure that we carry that is structure that we carry that is sequentially time-based. sequentially time-based. sequentially time-based. » Yeah. Right? And so when you're talking » Yeah. Right? And so when you're talking » Yeah. Right? And so when you're talking about like I need to spend these many about like I need to spend these many about like I need to spend these many hours here or this person leaves at this hours here or this person leaves at this hours here or this person leaves at this time and this person there's no time and this person there's no time and this person there's no scoreboard there. Right. scoreboard there. Right. scoreboard there. Right. » We need to abandon this idea. I don't » We need to abandon this idea. I don't » We need to abandon this idea. I don't think that time it actually exists and think that time it actually exists and think that time it actually exists and we use the concept of sequential time to we use the concept of sequential time to we use the concept of sequential time to compare ourselves to other people and to compare ourselves to other people and to compare ourselves to other people and to to measure the value that we've created to measure the value that we've created to measure the value that we've created when we know there are different kinds when we know there are different kinds when we know there are different kinds of time. of time. of time. Like you the closer you get to a black Like you the closer you get to a black Like you the closer you get to a black hole have you Have you seen hole have you Have you seen hole have you Have you seen Interstellar? Mhm. Right? Interstellar? Mhm. Right? Interstellar? Mhm. Right? » Oh yeah. Like science proves this. Your » Oh yeah. Like science proves this. Your » Oh yeah. Like science proves this. Your experience of time changes based on experience of time changes based on experience of time changes based on gravity even. Right? So we have to get gravity even. Right? So we have to get gravity even. Right? So we have to get over our idea that 60 seconds is a over our idea that 60 seconds is a over our idea that 60 seconds is a minute 60 minutes is an hour, one day is minute 60 minutes is an hour, one day is minute 60 minutes is an hour, one day is 24 hours. Maybe, sure, but is that the 24 hours. Maybe, sure, but is that the 24 hours. Maybe, sure, but is that the only way that you can think about time? only way that you can think about time? only way that you can think about time? » It's interesting thing about that from » It's interesting thing about that from » It's interesting thing about that from like an agriculture to business to like an agriculture to business to like an agriculture to business to school, right? It's like those three school, right? It's like those three school, right? It's like those three things totally make sense. You kind of things totally make sense. You kind of things totally make sense. You kind of need some metric need some metric need some metric for allocating resources for that for allocating resources for that for allocating resources for that effort and attention and then we we effort and attention and then we we effort and attention and then we we measure it by time and outcome I guess, measure it by time and outcome I guess, measure it by time and outcome I guess, right? So it's like what can this person right? So it's like what can this person right? So it's like what can this person do in this amount of time? do in this amount of time? do in this amount of time? » Yeah. Right? So it's you it's » Yeah. Right? So it's you it's » Yeah. Right? So it's you it's [clears throat] a formula and [clears throat] a formula and [clears throat] a formula and everything. Like in entrepreneurship everything. Like in entrepreneurship everything. Like in entrepreneurship it's a necessary formula to like make it's a necessary formula to like make it's a necessary formula to like make the books work, right? the books work, right? the books work, right? I make money, you John works for me, I I make money, you John works for me, I I make money, you John works for me, I got to make X on John The podcast starts got to make X on John The podcast starts got to make X on John The podcast starts at 8:30. at 8:30. at 8:30. » only. Exactly. » only. Exactly. » only. Exactly. Yeah. Yeah. Yeah. Got to get to Got to get to Got to get to » 40 minutes to get to El Dorado. » 40 minutes to get to El Dorado. » 40 minutes to get to El Dorado. Exactly. Um Exactly. Um Exactly. Um but yeah, it's it's an interesting but yeah, it's it's an interesting but yeah, it's it's an interesting concept from a leadership to owner concept from a leadership to owner concept from a leadership to owner perspective to not be stuck in perspective to not be stuck in perspective to not be stuck in that metric, but it is required, but it that metric, but it is required, but it that metric, but it is required, but it is an interesting like so like do you is an interesting like so like do you is an interesting like so like do you get what I'm saying? Like from the get what I'm saying? Like from the get what I'm saying? Like from the different positions of life You've different positions of life You've different positions of life You've experienced a flow state. Okay. Where experienced a flow state. Okay. Where experienced a flow state. Okay. Where time goes away. time goes away. time goes away. Sure. You probably do it all the time. Sure. You probably do it all the time. Sure. You probably do it all the time. » Yeah. Right? So, in in uh Like full » Yeah. Right? So, in in uh Like full » Yeah. Right? So, in in uh Like full estate. I love that. estate. I love that. estate. I love that. » Right? » Right? » Right? » term And and so, there's chronological » term And and so, there's chronological » term And and so, there's chronological time, and then there's Kairos time. time, and then there's Kairos time. time, and then there's Kairos time. Right? And and quantum physics Right? And and quantum physics Right? And and quantum physics supports this, right? So, you can have supports this, right? So, you can have supports this, right? So, you can have an entangled electron. an entangled electron. an entangled electron. Right? Where you have this electron Right? Where you have this electron Right? Where you have this electron that's separated by an infinite that's separated by an infinite that's separated by an infinite distance. It's the same electron, but distance. It's the same electron, but distance. It's the same electron, but it's appearing in two different places it's appearing in two different places it's appearing in two different places and what and what and what » you do with it here Yeah. If you blink » you do with it here Yeah. If you blink » you do with it here Yeah. If you blink it here, it blinks over there, right? it here, it blinks over there, right? it here, it blinks over there, right? Well, the human brain goes, "Well, it Well, the human brain goes, "Well, it Well, the human brain goes, "Well, it would take time. Even if it's light, it would take time. Even if it's light, it would take time. Even if it's light, it would take time to get there." No, No, would take time to get there." No, No, would take time to get there." No, No, it's not. it's not. it's not. It's entangled, right? So, um there's a It's entangled, right? So, um there's a It's entangled, right? So, um there's a theory that says that um Moses, Elijah, theory that says that um Moses, Elijah, theory that says that um Moses, Elijah, and Jesus on the mountain, and Jesus on the mountain, and Jesus on the mountain, they weren't Moses and Elijah they weren't Moses and Elijah they weren't Moses and Elijah weren't coming down from heaven. They weren't coming down from heaven. They weren't coming down from heaven. They were on the same mountain at the same were on the same mountain at the same were on the same mountain at the same time. time. time. Like the time that Elijah went to the Like the time that Elijah went to the Like the time that Elijah went to the mountain and the time that Moses went to mountain and the time that Moses went to mountain and the time that Moses went to the mountain was the same time that when the mountain was the same time that when the mountain was the same time that when Jesus went to the mountain. They just Jesus went to the mountain. They just Jesus went to the mountain. They just experienced it in the sequence of their experienced it in the sequence of their experienced it in the sequence of their life. life. life. Hm. Right? So, this idea that God can Hm. Right? So, this idea that God can Hm. Right? So, this idea that God can push into time push into time push into time and stop it, slow it down, back it up, and stop it, slow it down, back it up, and stop it, slow it down, back it up, right? Like even like the biblical right? Like even like the biblical right? Like even like the biblical creation story. How do you know what day creation story. How do you know what day creation story. How do you know what day it was if the sun wasn't created until it was if the sun wasn't created until it was if the sun wasn't created until the third day? the third day? the third day? Right. Like if we measure time by Right. Like if we measure time by Right. Like if we measure time by circling the sun or spinning around in a circling the sun or spinning around in a circling the sun or spinning around in a circle by the sun, circle by the sun, circle by the sun, » Yeah. how do you know it was the third » Yeah. how do you know it was the third » Yeah. how do you know it was the third day? day? day? » Gap theory, right? How many thousands of » Gap theory, right? How many thousands of » Gap theory, right? How many thousands of years » Oh, I love gap theory. » Oh, I love gap theory. » Oh, I love gap theory. » » » » That concept blew my freaking mind, » That concept blew my freaking mind, » That concept blew my freaking mind, right? Oh, yes. Yeah. So, but these are right? Oh, yes. Yeah. So, but these are right? Oh, yes. Yeah. So, but these are rabbit holes. rabbit holes. rabbit holes. » verse for those listening? It's Genesis » verse for those listening? It's Genesis » verse for those listening? It's Genesis 1 through 1 through 1 through » Three, I think. » Three, I think. » Three, I think. » Three. It's like there's like what how » Three. It's like there's like what how » Three. It's like there's like what how long was that? It could have been long was that? It could have been long was that? It could have been thousands » And then Jesus references it when he » And then Jesus references it when he » And then Jesus references it when he says, "I saw Satan fall like lightning says, "I saw Satan fall like lightning says, "I saw Satan fall like lightning from the sky." Right. Yeah. Cuz that was from the sky." Right. Yeah. Cuz that was from the sky." Right. Yeah. Cuz that was within the gap, right? within the gap, right? within the gap, right? » Yeah. Does like does time exist? » Yeah. Does like does time exist? » Yeah. Does like does time exist? Actually, does time exist in hell? Actually, does time exist in hell? Actually, does time exist in hell? Right. Right. Right. » [snorts] » [snorts] » [snorts] » How would you know? Yeah. » How would you know? Yeah. » How would you know? Yeah. » If you're just in constant ag- ag- » If you're just in constant ag- ag- » If you're just in constant ag- ag- Anyway, so these are rabbit holes that Anyway, so these are rabbit holes that Anyway, so these are rabbit holes that are actually kind of unproductive when are actually kind of unproductive when are actually kind of unproductive when we're talking about entrepreneurship. we're talking about entrepreneurship. we're talking about entrepreneurship. What you need to figure out how to do is What you need to figure out how to do is What you need to figure out how to do is get the most out of your attention. get the most out of your attention. get the most out of your attention. » Yeah. Yeah. How do you measure because » Yeah. Yeah. How do you measure because » Yeah. Yeah. How do you measure because we all spend time at the same constant. we all spend time at the same constant. we all spend time at the same constant. Everyone is spend a second for me is a Everyone is spend a second for me is a Everyone is spend a second for me is a second for you. Are you able to take second for you. Are you able to take second for you. Are you able to take your attention and make it productive in your attention and make it productive in your attention and make it productive in that second or are you going to hand it that second or are you going to hand it that second or are you going to hand it off to somebody else? Are you going to off to somebody else? Are you going to off to somebody else? Are you going to just turn it off? Yeah. Right? Well, the just turn it off? Yeah. Right? Well, the just turn it off? Yeah. Right? Well, the flow state's interesting and I I will flow state's interesting and I I will flow state's interesting and I I will say it's weird how there's certain say it's weird how there's certain say it's weird how there's certain moments in life where you're like, "Wow, moments in life where you're like, "Wow, moments in life where you're like, "Wow, that's only been 5 minutes." Like it that's only been 5 minutes." Like it that's only been 5 minutes." Like it makes no sense and then there's moments makes no sense and then there's moments makes no sense and then there's moments where you're like, "That was 2 hours." where you're like, "That was 2 hours." where you're like, "That was 2 hours." And a good example of that for me being And a good example of that for me being And a good example of that for me being fairly I don't think I'm ADD. Everyone fairly I don't think I'm ADD. Everyone fairly I don't think I'm ADD. Everyone else thinks I'm ADD. I don't know. else thinks I'm ADD. I don't know. else thinks I'm ADD. I don't know. We're just trying to figure it out, We're just trying to figure it out, We're just trying to figure it out, Tyler. Tyler. Tyler. » » » » Give us some sort of structure. » Give us some sort of structure. » Give us some sort of structure. » But I I I this ad popped up, John, and » But I I I this ad popped up, John, and » But I I I this ad popped up, John, and it was playing this noise. it was playing this noise. it was playing this noise. And it was like, "If this just like if And it was like, "If this just like if And it was like, "If this just like if this just got your full attention and this just got your full attention and this just got your full attention and you're feeling this, you probably have you're feeling this, you probably have you're feeling this, you probably have ADD. Go download our app so you can ADD. Go download our app so you can ADD. Go download our app so you can listen to this noise and focus on listen to this noise and focus on listen to this noise and focus on things." things." things." » Interesting. And I was like, "Oh, yeah, » Interesting. And I was like, "Oh, yeah, » Interesting. And I was like, "Oh, yeah, it it got me." I felt like a fly looking it it got me." I felt like a fly looking it it got me." I felt like a fly looking at a you know, bug in a light. I was at a you know, bug in a light. I was at a you know, bug in a light. I was just like, just like, just like, "Oh." "Oh." "Oh." Just I was like, "Oh, that was weird." Just I was like, "Oh, that was weird." Just I was like, "Oh, that was weird." Just had a little flow state moment and Just had a little flow state moment and Just had a little flow state moment and then I went I'm like, and this is what I then I went I'm like, and this is what I then I went I'm like, and this is what I do. I'm like, "I'm not going to buy an do. I'm like, "I'm not going to buy an do. I'm like, "I'm not going to buy an app. Someone's put this on YouTube." So app. Someone's put this on YouTube." So app. Someone's put this on YouTube." So I got on YouTube and like ADHD noises I got on YouTube and like ADHD noises I got on YouTube and like ADHD noises music. Well, there's all these albums music. Well, there's all these albums music. Well, there's all these albums and music that's got certain hertz and music that's got certain hertz and music that's got certain hertz and frequencies and beats and tempos that So frequencies and beats and tempos that So frequencies and beats and tempos that So I told Tyler knows the story. I'm I told Tyler knows the story. I'm I told Tyler knows the story. I'm sitting at home. My wife's going out to sitting at home. My wife's going out to sitting at home. My wife's going out to a girl's night. Kids are in bed. It's a girl's night. Kids are in bed. It's a girl's night. Kids are in bed. It's 8:00. 8:00. 8:00. Turn it on. I kid you not. I'm on my Turn it on. I kid you not. I'm on my Turn it on. I kid you not. I'm on my laptop. I turn on cuz I got some stuff I laptop. I turn on cuz I got some stuff I laptop. I turn on cuz I got some stuff I don't want to do. don't want to do. don't want to do. And like there's certain things I hate And like there's certain things I hate And like there's certain things I hate doing and I have a hard time sitting doing and I have a hard time sitting doing and I have a hard time sitting still and doing them, right? And I just still and doing them, right? And I just still and doing them, right? And I just had some stuff I needed to knock out. It had some stuff I needed to knock out. It had some stuff I needed to knock out. It was on the deadline. So, I start that on was on the deadline. So, I start that on was on the deadline. So, I start that on YouTube, and it was like YouTube, and it was like YouTube, and it was like something bowls, like this bowl thing, something bowls, like this bowl thing, something bowls, like this bowl thing, and it's like little graphics on the and it's like little graphics on the and it's like little graphics on the image, and it's just playing this music. image, and it's just playing this music. image, and it's just playing this music. And I just go to work, And I just go to work, And I just go to work, and I'm sitting in the chair like this, and I'm sitting in the chair like this, and I'm sitting in the chair like this, just like a sofa chair, with my laptop, just like a sofa chair, with my laptop, just like a sofa chair, with my laptop, and then all of a sudden, like I I don't and then all of a sudden, like I I don't and then all of a sudden, like I I don't remember anything. remember anything. remember anything. And then my wife walks in. I'm like, And then my wife walks in. I'm like, And then my wife walks in. I'm like, "Hey, you're already back?" She's like, "Hey, you're already back?" She's like, "Hey, you're already back?" She's like, "It's 10:30." "It's 10:30." "It's 10:30." I've been sitting there for 2 and 1/2 I've been sitting there for 2 and 1/2 I've been sitting there for 2 and 1/2 hours, and I was just hours, and I was just hours, and I was just nonstop going. Didn't even feel it. I It nonstop going. Didn't even feel it. I It nonstop going. Didn't even feel it. I It felt like minutes, right? But I was felt like minutes, right? But I was felt like minutes, right? But I was sitting there for 2 and 1/2 hours. That sitting there for 2 and 1/2 hours. That sitting there for 2 and 1/2 hours. That was strange, but like something happened was strange, but like something happened was strange, but like something happened with the combination of that music and with the combination of that music and with the combination of that music and how my brain works and, you know, deep how my brain works and, you know, deep how my brain works and, you know, deep down that And that's where I think music down that And that's where I think music down that And that's where I think music I always tell people, like whenever I I always tell people, like whenever I I always tell people, like whenever I really doubt the existence of a creator, really doubt the existence of a creator, really doubt the existence of a creator, something bigger than myself, music is something bigger than myself, music is something bigger than myself, music is the common reminder. I It is bizarre to the common reminder. I It is bizarre to the common reminder. I It is bizarre to me what that does. If I pull out my me what that does. If I pull out my me what that does. If I pull out my guitar and sit there, right? It's guitar and sit there, right? It's guitar and sit there, right? It's therapy. Like if I'm really upset and therapy. Like if I'm really upset and therapy. Like if I'm really upset and it's a bad day and the evening's not it's a bad day and the evening's not it's a bad day and the evening's not going well, going well, going well, I have like the healthiest place I can I have like the healthiest place I can I have like the healthiest place I can go is a rhythmic activity. Like going go is a rhythmic activity. Like going go is a rhythmic activity. Like going into some rhythm and that there's so into some rhythm and that there's so into some rhythm and that there's so much studies. My therapist would always much studies. My therapist would always much studies. My therapist would always encourage me. He's like, "Find a encourage me. He's like, "Find a encourage me. He's like, "Find a rhythmic activity. Like it de-escalates rhythmic activity. Like it de-escalates rhythmic activity. Like it de-escalates you, right? Gets you in a good pattern." you, right? Gets you in a good pattern." you, right? Gets you in a good pattern." And I'm like, "That is kind of wild. And I'm like, "That is kind of wild. And I'm like, "That is kind of wild. Like How do you explain that?" How do you explain that?" How do you explain that?" » Like I don't know how to explain why » Like I don't know how to explain why » Like I don't know how to explain why that happens. And then some random music that happens. And then some random music that happens. And then some random music track puts me in a flow state, and I track puts me in a flow state, and I track puts me in a flow state, and I knock out a ton of stuff, and I don't knock out a ton of stuff, and I don't knock out a ton of stuff, and I don't even I'm not even aware 2 and 1/2 hours even I'm not even aware 2 and 1/2 hours even I'm not even aware 2 and 1/2 hours went by. And it wasn't that 2 and 1/2 went by. And it wasn't that 2 and 1/2 went by. And it wasn't that 2 and 1/2 hours went by. It was, to your point, hours went by. It was, to your point, hours went by. It was, to your point, entrepreneurial thing. I was crazy entrepreneurial thing. I was crazy entrepreneurial thing. I was crazy productive. productive. productive. » Yeah. Really focused. Really focused and » Yeah. Really focused. Really focused and » Yeah. Really focused. Really focused and got a lot done. got a lot done. got a lot done. » Yes. And someone who has a hard time » Yes. And someone who has a hard time » Yes. And someone who has a hard time focusing on one thing for like past an focusing on one thing for like past an focusing on one thing for like past an hour, right? I need to have diverse hour, right? I need to have diverse hour, right? I need to have diverse attention. attention. attention. » Yes. hard. Uh my dad would always say » Yes. hard. Uh my dad would always say » Yes. hard. Uh my dad would always say one man's therapy is another man's one man's therapy is another man's one man's therapy is another man's torture. Mhm. torture. Mhm. torture. Mhm. Um but go back to like that's why I Um but go back to like that's why I Um but go back to like that's why I wanted to play music with grade school wanted to play music with grade school wanted to play music with grade school kids. kids. kids. » Yeah. Like that would have been heaven. » Yeah. Like that would have been heaven. » Yeah. Like that would have been heaven. Why do I need money? You know, if every Why do I need money? You know, if every Why do I need money? You know, if every day like that is heaven. And then I day like that is heaven. And then I day like that is heaven. And then I learned about like, you know, grading learned about like, you know, grading learned about like, you know, grading and lesson planning. Yeah, and the parts and lesson planning. Yeah, and the parts and lesson planning. Yeah, and the parts of the job you of the job you of the job you » But like the Greeks understood this. » But like the Greeks understood this. » But like the Greeks understood this. They had a term for it, the ethos. They had a term for it, the ethos. They had a term for it, the ethos. The ethos of a of a particular uh mode of ethos of a of a particular uh mode of ethos of a of a particular uh mode of music, right? Or a sound. But then music, right? Or a sound. But then music, right? Or a sound. But then physics supports this as well that we physics supports this as well that we physics supports this as well that we see um matter as solid and permanent, see um matter as solid and permanent, see um matter as solid and permanent, but we know on a on a physics uh on a on but we know on a on a physics uh on a on but we know on a on a physics uh on a on a quantum level, everything is a quantum level, everything is a quantum level, everything is vibrating. Right. vibrating. Right. vibrating. Right. » Everything has a frequency. » Everything has a frequency. » Everything has a frequency. » are just Just constantly like tweaking » are just Just constantly like tweaking » are just Just constantly like tweaking out, right? And um so and then there are out, right? And um so and then there are out, right? And um so and then there are studies that say that you can induce a studies that say that you can induce a studies that say that you can induce a state like you experienced with state like you experienced with state like you experienced with frequency. There is a frequency for frequency. There is a frequency for frequency. There is a frequency for fighting. There is a frequency for fighting. There is a frequency for fighting. There is a frequency for falling in love. falling in love. falling in love. » Stream. » Stream. » Stream. There is there and like there's there's There is there and like there's there's There is there and like there's there's a and like and also Confucius said that a and like and also Confucius said that a and like and also Confucius said that music is the language of the soul. music is the language of the soul. music is the language of the soul. That's why every culture has music, That's why every culture has music, That's why every culture has music, right? Uh when I learned to play the right? Uh when I learned to play the right? Uh when I learned to play the didgeridoo and circular breathe, I put didgeridoo and circular breathe, I put didgeridoo and circular breathe, I put my horn down. Sorry, what did you just my horn down. Sorry, what did you just my horn down. Sorry, what did you just say? Come again? Yeah, so say? Come again? Yeah, so say? Come again? Yeah, so » Didgeridoo? » Didgeridoo? » Didgeridoo? » » » » Yeah. » Yeah. » Yeah. » What did you do? I played the » What did you do? I played the » What did you do? I played the [clears throat] didgeridoo and uh there [clears throat] didgeridoo and uh there [clears throat] didgeridoo and uh there might have been some psilocybin might have been some psilocybin might have been some psilocybin involved. involved. involved. » » » » But like » But like » But like this idea that like this idea that like this idea that like you know, the in Arnam Land in you know, the in Arnam Land in you know, the in Arnam Land in Northern Australia to call them the Northern Australia to call them the Northern Australia to call them the Aborigines is not even close to Aborigines is not even close to Aborigines is not even close to dignified. They have their own name, I dignified. They have their own name, I dignified. They have their own name, I should learn it. But like they believe should learn it. But like they believe should learn it. But like they believe that their real life was their dream that their real life was their dream that their real life was their dream life. Mhm. And that the didgeridoo life. Mhm. And that the didgeridoo life. Mhm. And that the didgeridoo played by a shaman was the way to unlock played by a shaman was the way to unlock played by a shaman was the way to unlock what they call dream time. So they would what they call dream time. So they would what they call dream time. So they would spend their waking life gathering the spend their waking life gathering the spend their waking life gathering the resources that they needed to eat and resources that they needed to eat and resources that they needed to eat and drink and have sustenance and then go to drink and have sustenance and then go to drink and have sustenance and then go to sleep. And while they slept a shaman sleep. And while they slept a shaman sleep. And while they slept a shaman would play the didgeridoo. And my would play the didgeridoo. And my would play the didgeridoo. And my apologies to the anthropologists out apologies to the anthropologists out apologies to the anthropologists out there, the real ones, if I'm missing there, the real ones, if I'm missing there, the real ones, if I'm missing parts of this, but like my general parts of this, but like my general parts of this, but like my general understanding is that the didgeridoo was understanding is that the didgeridoo was understanding is that the didgeridoo was the key to unlocking their dreams. the key to unlocking their dreams. the key to unlocking their dreams. » What's the instrument? » What's the instrument? » What's the instrument? » So, the didgeridoo is the oldest musical » So, the didgeridoo is the oldest musical » So, the didgeridoo is the oldest musical instrument. Actually outdates drums and instrument. Actually outdates drums and instrument. Actually outdates drums and beating things. It's a hollow log. Oh. beating things. It's a hollow log. Oh. beating things. It's a hollow log. Oh. » A eucalyptus log too, traditionally, » A eucalyptus log too, traditionally, » A eucalyptus log too, traditionally, with beeswax on the end, and you with beeswax on the end, and you with beeswax on the end, and you buzz into the end of it, and it sounds buzz into the end of it, and it sounds buzz into the end of it, and it sounds like this. Oh, yeah. like this. Oh, yeah. like this. Oh, yeah. Oh, yeah. Oh, yeah. Oh, yeah. Yeah. Yeah. Yeah. Nice. Nice. Nice. » Yeah, I know exactly what you're talking » Yeah, I know exactly what you're talking » Yeah, I know exactly what you're talking about. I learned to play the didgeridoo about. I learned to play the didgeridoo about. I learned to play the didgeridoo in college, and I was like, why do I in college, and I was like, why do I in college, and I was like, why do I want to play all these notes and play want to play all these notes and play want to play all these notes and play all this jazz music, right? When like I all this jazz music, right? When like I all this jazz music, right? When like I feel really good playing one note. feel really good playing one note. feel really good playing one note. Right? And because of the length and the Right? And because of the length and the Right? And because of the length and the volume of the column of air inside of volume of the column of air inside of volume of the column of air inside of it, it vibrates at a different natural it, it vibrates at a different natural it, it vibrates at a different natural frequency. So, you wanted a big one, frequency. So, you wanted a big one, frequency. So, you wanted a big one, right? And so, I had one that was like a right? And so, I had one that was like a right? And so, I had one that was like a sharp A. A big one. Yeah, you want a big sharp A. A big one. Yeah, you want a big sharp A. A big one. Yeah, you want a big log, so you get this nice deep tone. Um log, so you get this nice deep tone. Um log, so you get this nice deep tone. Um and also physically, because the deeper and also physically, because the deeper and also physically, because the deeper the bass tone, the more available the bass tone, the more available the bass tone, the more available harmonics above that. So, the way that harmonics above that. So, the way that harmonics above that. So, the way that the mathematic frequencies work, you can the mathematic frequencies work, you can the mathematic frequencies work, you can actually get it to a place where you can actually get it to a place where you can actually get it to a place where you can actually play an actual normal uh scale, actually play an actual normal uh scale, actually play an actual normal uh scale, like a melodic scale over the top of it. like a melodic scale over the top of it. like a melodic scale over the top of it. » Wow. So, physics is amazing. If I were » Wow. So, physics is amazing. If I were » Wow. So, physics is amazing. If I were better at math, I would have been a better at math, I would have been a better at math, I would have been a sonic physicist. sonic physicist. sonic physicist. » Yeah, for sure. » Yeah, for sure. » Yeah, for sure. » at math. » at math. » at math. » » » » That's amazing. I The depth of human » That's amazing. I The depth of human » That's amazing. I The depth of human beings and how that correlates with beings and how that correlates with beings and how that correlates with entrepreneurship is what I've enjoyed entrepreneurship is what I've enjoyed entrepreneurship is what I've enjoyed about you. Like I sit down and talk to about you. Like I sit down and talk to about you. Like I sit down and talk to you, and anytime I've talked to you, you, and anytime I've talked to you, you, and anytime I've talked to you, it's like we go into these rabbit holes, it's like we go into these rabbit holes, it's like we go into these rabbit holes, right? Every time, but it it all kind of right? Every time, but it it all kind of right? Every time, but it it all kind of comes back to the same core of like it's comes back to the same core of like it's comes back to the same core of like it's it's you, bud. Like life's a lot. it's you, bud. Like life's a lot. it's you, bud. Like life's a lot. This is one facet of it, right? And This is one facet of it, right? And This is one facet of it, right? And actually, as you become more self-aware, actually, as you become more self-aware, actually, as you become more self-aware, you understand who you are, your you understand who you are, your you understand who you are, your identity outside of this. You are better identity outside of this. You are better identity outside of this. You are better at that. I And I can attest that. I at that. I And I can attest that. I at that. I And I can attest that. I wouldn't have agreed with any of this in wouldn't have agreed with any of this in wouldn't have agreed with any of this in my late 20s. my late 20s. my late 20s. Guaranteed. I'd be like get Guaranteed. I'd be like get Guaranteed. I'd be like get your weird frequency get your weird frequency get your weird frequency witch doctor crap out of here. I got witch doctor crap out of here. I got witch doctor crap out of here. I got some businesses to build, all right? some businesses to build, all right? some businesses to build, all right? Like I wouldn't have had the capacity Like I wouldn't have had the capacity Like I wouldn't have had the capacity and the like the ability to sit still and the like the ability to sit still and the like the ability to sit still and focus on that, all right? It's just and focus on that, all right? It's just and focus on that, all right? It's just like hey, I don't I don't have time for like hey, I don't I don't have time for like hey, I don't I don't have time for this. It's like the Enneagram. I always this. It's like the Enneagram. I always this. It's like the Enneagram. I always tell people I avoided the Enneagram like tell people I avoided the Enneagram like tell people I avoided the Enneagram like the plague when everybody was getting the plague when everybody was getting the plague when everybody was getting into it because I'm like that's just into it because I'm like that's just into it because I'm like that's just that I don't have time for that. Like that I don't have time for that. Like that I don't have time for that. Like what are we doing? And now fast forward what are we doing? And now fast forward what are we doing? And now fast forward I'm like obsessed with all of that I'm like obsessed with all of that I'm like obsessed with all of that stuff. Okay. It's like it stuff. Okay. It's like it stuff. Okay. It's like it it's just fascinating because when you it's just fascinating because when you it's just fascinating because when you understand and I had a guy on that does understand and I had a guy on that does understand and I had a guy on that does a lot of that training a lot of that training a lot of that training uh Shim Hatfield and uh Shim Hatfield and uh Shim Hatfield and you have to understand yourself before you have to understand yourself before you have to understand yourself before you can understand other people and I you can understand other people and I you can understand other people and I think just that takeaway. Like I didn't think just that takeaway. Like I didn't think just that takeaway. Like I didn't understand who I was for so long, right? understand who I was for so long, right? understand who I was for so long, right? So therefore who knows how I was So therefore who knows how I was So therefore who knows how I was treating people, who knows how I was treating people, who knows how I was treating people, who knows how I was coming off and then how do you actually coming off and then how do you actually coming off and then how do you actually know anyone else really that well or how know anyone else really that well or how know anyone else really that well or how can you help them if you don't really can you help them if you don't really can you help them if you don't really know who you are and how you're wired to know who you are and how you're wired to know who you are and how you're wired to help and how you're wired and how you help and how you're wired and how you help and how you're wired and how you communicate and then you can better communicate and then you can better communicate and then you can better understand how they communicate. Um understand how they communicate. Um understand how they communicate. Um but I love that. Let's jump into the for but I love that. Let's jump into the for but I love that. Let's jump into the for the sake of time I'm I want to hear the sake of time I'm I want to hear the sake of time I'm I want to hear about your TEDx talk. I watched it all about your TEDx talk. I watched it all about your TEDx talk. I watched it all last night. I want to know that whole last night. I want to know that whole last night. I want to know that whole story. story. story. Um I really enjoyed it. It's like 13 Um I really enjoyed it. It's like 13 Um I really enjoyed it. It's like 13 minutes long minutes long minutes long um and it was uh it argues that um and it was uh it argues that um and it was uh it argues that entrepreneurship is a natural human entrepreneurship is a natural human entrepreneurship is a natural human behavior that needs cultivation. behavior that needs cultivation. behavior that needs cultivation. » Yeah. Yeah. And you had all these props » Yeah. Yeah. And you had all these props » Yeah. Yeah. And you had all these props uh and cultivation not instruction. uh and cultivation not instruction. uh and cultivation not instruction. Yeah. And I thought I I thought it was a Yeah. And I thought I I thought it was a Yeah. And I thought I I thought it was a really good demonstration but how did really good demonstration but how did really good demonstration but how did that happen? that happen? that happen? And then how did that end up on TEDx And then how did that end up on TEDx And then how did that end up on TEDx Talks YouTube channel? Um yeah, well, so Talks YouTube channel? Um yeah, well, so Talks YouTube channel? Um yeah, well, so if you want to grow a particular if you want to grow a particular if you want to grow a particular organism, right? If you want it to organism, right? If you want it to organism, right? If you want it to thrive, you need to understand its thrive, you need to understand its thrive, you need to understand its natural habitat and provide it the natural habitat and provide it the natural habitat and provide it the best version of that habitat that you best version of that habitat that you best version of that habitat that you possibly can so that it has the best possibly can so that it has the best possibly can so that it has the best chance that it can. So if I believe and chance that it can. So if I believe and chance that it can. So if I believe and this is my core belief, that the default this is my core belief, that the default this is my core belief, that the default nature of humanity is what we would call nature of humanity is what we would call nature of humanity is what we would call entrepreneurship. And then the verb, entrepreneurship. And then the verb, entrepreneurship. And then the verb, entrepreneurship the verb, you know, the entrepreneurship the verb, you know, the entrepreneurship the verb, you know, the um kind of the argument that people the um kind of the argument that people the um kind of the argument that people get into is about the noun. Who is and get into is about the noun. Who is and get into is about the noun. Who is and who is not? Well, that's reductive and who is not? Well, that's reductive and who is not? Well, that's reductive and very unproductive. So, the idea that, very unproductive. So, the idea that, very unproductive. So, the idea that, okay, all of us are okay, all of us are okay, all of us are surviving on uh based on our ability to surviving on uh based on our ability to surviving on uh based on our ability to thrive in a thrive in a thrive in a scarce resource universe, right? Where scarce resource universe, right? Where scarce resource universe, right? Where we have to take things and combine them we have to take things and combine them we have to take things and combine them in new ways. Um where that came from, in new ways. Um where that came from, in new ways. Um where that came from, that particular TED Talk, was that particular TED Talk, was that particular TED Talk, was working for youth entrepreneurs, we had working for youth entrepreneurs, we had working for youth entrepreneurs, we had it was an experiential learning program. it was an experiential learning program. it was an experiential learning program. So, how do you get young people or So, how do you get young people or So, how do you get young people or people to experience themselves as an people to experience themselves as an people to experience themselves as an entrepreneur? entrepreneur? entrepreneur? Right? Especially if they never have. Right? Especially if they never have. Right? Especially if they never have. Yeah. And what is their paradigm for Yeah. And what is their paradigm for Yeah. And what is their paradigm for that? And so, we what was so popular was that? And so, we what was so popular was that? And so, we what was so popular was we had resources, thanks to Charles and we had resources, thanks to Charles and we had resources, thanks to Charles and Elizabeth Koch, we had the ability to Elizabeth Koch, we had the ability to Elizabeth Koch, we had the ability to give them give teachers site budgets and give them give teachers site budgets and give them give teachers site budgets and stipends. Like, here, invest in stuff. stipends. Like, here, invest in stuff. stipends. Like, here, invest in stuff. And then we would bring them all this And then we would bring them all this And then we would bring them all this material, we'd bring them training. And material, we'd bring them training. And material, we'd bring them training. And most of that was around like, hey, how most of that was around like, hey, how most of that was around like, hey, how here's how to do the trading game. here's how to do the trading game. here's how to do the trading game. Here's how to do Here's how to do Here's how to do uh this game, this game, this activity, uh this game, this game, this activity, uh this game, this game, this activity, all this activity-based learning. It was all this activity-based learning. It was all this activity-based learning. It was very capital-intensive, and it takes up very capital-intensive, and it takes up very capital-intensive, and it takes up a ton of space. a ton of space. a ton of space. Like, the longest receipt that you will Like, the longest receipt that you will Like, the longest receipt that you will ever have to reconcile is when you go ever have to reconcile is when you go ever have to reconcile is when you go shopping at the dollar store to play the shopping at the dollar store to play the shopping at the dollar store to play the trading game. Which the trading game is trading game. Which the trading game is trading game. Which the trading game is very famous. You give people brown paper very famous. You give people brown paper very famous. You give people brown paper sacks, like lunch sacks that have three sacks, like lunch sacks that have three sacks, like lunch sacks that have three items in them that would be trash to items in them that would be trash to items in them that would be trash to most people, and then you allow them to most people, and then you allow them to most people, and then you allow them to trade, and you track their satisfaction trade, and you track their satisfaction trade, and you track their satisfaction on a on a bar graph. But, to play that on a on a bar graph. But, to play that on a on a bar graph. But, to play that game with 30 kids takes about 7 hours of game with 30 kids takes about 7 hours of game with 30 kids takes about 7 hours of prep and a cart full of stuff at the prep and a cart full of stuff at the prep and a cart full of stuff at the dollar store. Wow. I was like, this is dollar store. Wow. I was like, this is dollar store. Wow. I was like, this is not okay. not okay. not okay. » [clears throat] » [clears throat] » [clears throat] » I'm more of a paratrooper. Like, have » I'm more of a paratrooper. Like, have » I'm more of a paratrooper. Like, have So, when we would travel when I was a So, when we would travel when I was a So, when we would travel when I was a kid, my parents would allow us three kid, my parents would allow us three kid, my parents would allow us three changes of clothes. Okay. That's it. changes of clothes. Okay. That's it. changes of clothes. Okay. That's it. Like you get three change you get three Like you get three change you get three Like you get three change you get three sets of underwear, three sets of socks, sets of underwear, three sets of socks, sets of underwear, three sets of socks, two pairs of shoes, three shirts, and two pairs of shoes, three shirts, and two pairs of shoes, three shirts, and three shorts or one two shorts, one pair three shorts or one two shorts, one pair three shorts or one two shorts, one pair of pants. Up to you, right? That's all of pants. Up to you, right? That's all of pants. Up to you, right? That's all you got for 3 weeks, right? And we're you got for 3 weeks, right? And we're you got for 3 weeks, right? And we're hitting the road. Right. hitting the road. Right. hitting the road. Right. » So, the and then when I went to Europe, » So, the and then when I went to Europe, » So, the and then when I went to Europe, I did 12 days in Europe with a JanSport I did 12 days in Europe with a JanSport I did 12 days in Europe with a JanSport backpack. That's all I took. And it had backpack. That's all I took. And it had backpack. That's all I took. And it had my flute in it. So, like my flute in it. So, like my flute in it. So, like » » » » my idea with teaching » my idea with teaching » my idea with teaching entrepreneurship was that entrepreneurship was that entrepreneurship was that I'm I'm going to push you out of an I'm I'm going to push you out of an I'm I'm going to push you out of an airplane over the jungle, and I want you airplane over the jungle, and I want you airplane over the jungle, and I want you teaching entrepreneurship by sundown. teaching entrepreneurship by sundown. teaching entrepreneurship by sundown. What are you taking with you? What are you taking with you? What are you taking with you? I can teach the entire milieu of I can teach the entire milieu of I can teach the entire milieu of entrepreneurship with a regular deck of entrepreneurship with a regular deck of entrepreneurship with a regular deck of playing cards. And that is what you see playing cards. And that is what you see playing cards. And that is what you see in in uh my TED Talk. The idea that in in uh my TED Talk. The idea that in in uh my TED Talk. The idea that if we create the habitat, if we create the habitat, if we create the habitat, entrepreneurship will naturally arise. entrepreneurship will naturally arise. entrepreneurship will naturally arise. It just will because that's how humans It just will because that's how humans It just will because that's how humans do that. But, the content of that piece do that. But, the content of that piece do that. But, the content of that piece is actually based on one of the most is actually based on one of the most is actually based on one of the most highly peer-reviewed economic studies of highly peer-reviewed economic studies of highly peer-reviewed economic studies of our on modern times. The Fraser our on modern times. The Fraser our on modern times. The Fraser Institute has been studying economic Institute has been studying economic Institute has been studying economic freedom on a country-by-country and in freedom on a country-by-country and in freedom on a country-by-country and in the United States state-by-state and the United States state-by-state and the United States state-by-state and county-by-county-by-county-by-county basis since the 1970s. basis since the 1970s. basis since the 1970s. And they can prove that economic And they can prove that economic And they can prove that economic freedom, which to me correlates to freedom, which to me correlates to freedom, which to me correlates to entrepreneurship, right? How free are entrepreneurship, right? How free are entrepreneurship, right? How free are you to go be an entrepreneur, right? Is you to go be an entrepreneur, right? Is you to go be an entrepreneur, right? Is based on four things. based on four things. based on four things. Personal choice, Personal choice, Personal choice, the freedom to enter compete in the freedom to enter compete in the freedom to enter compete in the market, um market, um market, um uh um uh um uh um mutual exchange, and the rules law. mutual exchange, and the rules law. mutual exchange, and the rules law. Yeah. Those four things, the more of Yeah. Those four things, the more of Yeah. Those four things, the more of those four things you have, the more those four things you have, the more those four things you have, the more entrepreneurship you're going to get. entrepreneurship you're going to get. entrepreneurship you're going to get. Now, you might get like Now, you might get like Now, you might get like different kinds of entrepreneurship, different kinds of entrepreneurship, different kinds of entrepreneurship, right? Like extra market I don't ever right? Like extra market I don't ever right? Like extra market I don't ever say black market, I say extra market say black market, I say extra market say black market, I say extra market entrepreneurship, right? But, that's entrepreneurship, right? But, that's entrepreneurship, right? But, that's where the rule of law comes in. where the rule of law comes in. where the rule of law comes in. So, if your if your laws are all So, if your if your laws are all So, if your if your laws are all about and your society is all about and your society is all about and your society is all about helping create entrepreneurs because helping create entrepreneurs because helping create entrepreneurs because entrepreneurs create innovation which entrepreneurs create innovation which entrepreneurs create innovation which creates human flourishing, right? That's creates human flourishing, right? That's creates human flourishing, right? That's That is a natural process, then you will That is a natural process, then you will That is a natural process, then you will get good entrepreneurship. You will get good entrepreneurship. You will get good entrepreneurship. You will get human flourishing out of the deal. And human flourishing out of the deal. And human flourishing out of the deal. And the way the best way to get people to the way the best way to get people to the way the best way to get people to experience that without a bunch of experience that without a bunch of experience that without a bunch of talking, right? Cuz I like I like Jesus' talking, right? Cuz I like I like Jesus' talking, right? Cuz I like I like Jesus' model, do first, talk later. model, do first, talk later. model, do first, talk later. Show them the works, then at the Show them the works, then at the Show them the works, then at the fireside, then we talk about what fireside, then we talk about what fireside, then we talk about what happened. So, happened. So, happened. So, that game is called Pit. that game is called Pit. that game is called Pit. And I don't know you might be played And I don't know you might be played And I don't know you might be played Pit. Um it was eventually originally was Pit. Um it was eventually originally was Pit. Um it was eventually originally was designed to actually help people hate designed to actually help people hate designed to actually help people hate commodity based markets. commodity based markets. commodity based markets. Just like Monopoly was designed to make Just like Monopoly was designed to make Just like Monopoly was designed to make people hate real estate people hate real estate people hate real estate entrepreneurship. I don't know if you entrepreneurship. I don't know if you entrepreneurship. I don't know if you know this history. Yeah, that's why know this history. Yeah, that's why know this history. Yeah, that's why Monopoly boards Monopoly boards get Monopoly boards Monopoly boards get Monopoly boards Monopoly boards get flipped over is because it's flipped over is because it's flipped over is because it's intentionally designed to make you hate intentionally designed to make you hate intentionally designed to make you hate it. it. it. » Interesting. And Pit was designed to » Interesting. And Pit was designed to » Interesting. And Pit was designed to make you hate commodity trading markets make you hate commodity trading markets make you hate commodity trading markets because the entire goal of Pit was to because the entire goal of Pit was to because the entire goal of Pit was to corner the market on a particular corner the market on a particular corner the market on a particular commodity and then commodity and then commodity and then basically bar other trading from ever basically bar other trading from ever basically bar other trading from ever happening. That's how you won the game. happening. That's how you won the game. happening. That's how you won the game. So the way that we fixed that and made So the way that we fixed that and made So the way that we fixed that and made it a game that you could play I mean it a game that you could play I mean it a game that you could play I mean like basically you can go from I'm we're like basically you can go from I'm we're like basically you can go from I'm we're going to play a game to playing the game going to play a game to playing the game going to play a game to playing the game in 3 minutes or less. All right. Right? in 3 minutes or less. All right. Right? in 3 minutes or less. All right. Right? So instead of playing with cards that So instead of playing with cards that So instead of playing with cards that are like rice and flax and cotton and are like rice and flax and cotton and are like rice and flax and cotton and corn, right? And other There were eight corn, right? And other There were eight corn, right? And other There were eight commodities, we play with number cards. commodities, we play with number cards. commodities, we play with number cards. So a regular deck of cards three through So a regular deck of cards three through So a regular deck of cards three through 10, right? And what you do is you say, 10, right? And what you do is you say, 10, right? And what you do is you say, "Look, I'm going to give you one of "Look, I'm going to give you one of "Look, I'm going to give you one of each. You got Everybody gets a three, a each. You got Everybody gets a three, a each. You got Everybody gets a three, a four, a five, a six, a seven, an eight, four, a five, a six, a seven, an eight, four, a five, a six, a seven, an eight, a nine, and a 10." Everybody has the a nine, and a 10." Everybody has the a nine, and a 10." Everybody has the same. So we're literally starting same. So we're literally starting same. So we're literally starting equally which never happens Right. equally which never happens Right. equally which never happens Right. And you're going to trade and all I want And you're going to trade and all I want And you're going to trade and all I want you to do is bring me completed sets. you to do is bring me completed sets. you to do is bring me completed sets. And I've got poker chips. And I've got poker chips. And I've got poker chips. And we didn't you know because of the And we didn't you know because of the And we didn't you know because of the time of the TEDx talk and we didn't we time of the TEDx talk and we didn't we time of the TEDx talk and we didn't we don't actually play with real money. don't actually play with real money. don't actually play with real money. Right. But we play with a fiat currency. Right. But we play with a fiat currency. Right. But we play with a fiat currency. So we would teach the teachers, we So we would teach the teachers, we So we would teach the teachers, we did this at Catholic University, too, did this at Catholic University, too, did this at Catholic University, too, where it's like, "Okay, we're going to where it's like, "Okay, we're going to where it's like, "Okay, we're going to use poker chips. You bring me eight use poker chips. You bring me eight use poker chips. You bring me eight tens. I will pay you $10 in poker tens. I will pay you $10 in poker tens. I will pay you $10 in poker chips." chips." chips." Okay? And the way that we give that Okay? And the way that we give that Okay? And the way that we give that » you bring me eight fours, you'll get $4. » you bring me eight fours, you'll get $4. » you bring me eight fours, you'll get $4. » It's up to you. Interesting. And it's a » It's up to you. Interesting. And it's a » It's up to you. Interesting. And it's a group of people doing this exchange. group of people doing this exchange. group of people doing this exchange. » I've played Pit with 200 people. Wow. » I've played Pit with 200 people. Wow. » I've played Pit with 200 people. Wow. » It was bedlam. So I invented a different » It was bedlam. So I invented a different » It was bedlam. So I invented a different game that scaled better, right? So game that scaled better, right? So game that scaled better, right? So » But playing Pit like this, the way that » But playing Pit like this, the way that » But playing Pit like this, the way that you give the fiat currency money is you give the fiat currency money is you give the fiat currency money is you say, "At the very end, we're going to say, "At the very end, we're going to say, "At the very end, we're going to have an auction for stuff that I know have an auction for stuff that I know have an auction for stuff that I know you want. Oh. you want. Oh. you want. Oh. » Takis, Monster, uh a free extra credit » Takis, Monster, uh a free extra credit » Takis, Monster, uh a free extra credit opportunity, right? Uh lunch with me." opportunity, right? Uh lunch with me." opportunity, right? Uh lunch with me." And we would just auction the stuff off And we would just auction the stuff off And we would just auction the stuff off at the end, which is where the real at the end, which is where the real at the end, which is where the real competition happens. Everybody thinks competition happens. Everybody thinks competition happens. Everybody thinks they're competing for the cards. No, they're competing for the cards. No, they're competing for the cards. No, you're competing at the auction, right? you're competing at the auction, right? you're competing at the auction, right? » Yeah. In the meantime, what you're doing » Yeah. In the meantime, what you're doing » Yeah. In the meantime, what you're doing is you're you're using um is you're you're using um is you're you're using um enlightened self-interest. You're enlightened self-interest. You're enlightened self-interest. You're trading based on on like mutually trading based on on like mutually trading based on on like mutually beneficial exchange. And you'll also get beneficial exchange. And you'll also get beneficial exchange. And you'll also get people that are like, "This game is people that are like, "This game is people that are like, "This game is dumb. I don't want to play." Cool, dumb. I don't want to play." Cool, dumb. I don't want to play." Cool, freedom to enter and compete in the freedom to enter and compete in the freedom to enter and compete in the marketplace. Uh "This person stole my marketplace. Uh "This person stole my marketplace. Uh "This person stole my cards." cards." cards." It happens. It happens. It happens. » Rule of law. Yes, right? And » Rule of law. Yes, right? And » Rule of law. Yes, right? And so what guys, whenever that would so what guys, whenever that would so what guys, whenever that would happen, what do you want me to do about happen, what do you want me to do about happen, what do you want me to do about it? Mhm. They're like, "Well, well, it? Mhm. They're like, "Well, well, it? Mhm. They're like, "Well, well, well, you need to I like, how do I know well, you need to I like, how do I know well, you need to I like, how do I know that you're telling the truth? This is that you're telling the truth? This is that you're telling the truth? This is also very inefficient. Why don't you also very inefficient. Why don't you also very inefficient. Why don't you guys just like not trade with that guys just like not trade with that guys just like not trade with that person?" Mhm. And they're like, "Oh, we person?" Mhm. And they're like, "Oh, we person?" Mhm. And they're like, "Oh, we can do that?" can do that?" can do that?" » Yeah. Yeah, that's called the um the » Yeah. Yeah, that's called the um the » Yeah. Yeah, that's called the um the court of the public courts, basically, court of the public courts, basically, court of the public courts, basically, like the court of public opinion. Like like the court of public opinion. Like like the court of public opinion. Like this is how society works. And you can this is how society works. And you can this is how society works. And you can create a a microcosm of the entire create a a microcosm of the entire create a a microcosm of the entire global marketplace with a deck of cards global marketplace with a deck of cards global marketplace with a deck of cards in 5 minutes. in 5 minutes. in 5 minutes. And then kids go, "Wow, that was fun. And then kids go, "Wow, that was fun. And then kids go, "Wow, that was fun. Yeah. I feel differently about Yeah. I feel differently about Yeah. I feel differently about entrepreneurship now. I might be an entrepreneurship now. I might be an entrepreneurship now. I might be an entrepreneur." Yeah, you are. entrepreneur." Yeah, you are. entrepreneur." Yeah, you are. » » » » And so then it's like, "Okay, for And » And so then it's like, "Okay, for And » And so then it's like, "Okay, for And you do that day one of the class, of you do that day one of the class, of you do that day one of the class, of your first encounter with those people, your first encounter with those people, your first encounter with those people, and then what you do is you get into the and then what you do is you get into the and then what you do is you get into the actual technical content of business and actual technical content of business and actual technical content of business and entrepreneurship, and you're constantly entrepreneurship, and you're constantly entrepreneurship, and you're constantly referring back. It's a parable. Remember referring back. It's a parable. Remember referring back. It's a parable. Remember when we were Remember when the cards when we were Remember when the cards when we were Remember when the cards would come back and the top corner was would come back and the top corner was would come back and the top corner was gone? That's because you were holding gone? That's because you were holding gone? That's because you were holding them so tightly and somebody tried to them so tightly and somebody tried to them so tightly and somebody tried to snatch them away and it damaged the snatch them away and it damaged the snatch them away and it damaged the goods, right? Or remember when somebody goods, right? Or remember when somebody goods, right? Or remember when somebody brought in their own cards and we brought in their own cards and we brought in their own cards and we immediately sourced them as counterfeit, immediately sourced them as counterfeit, immediately sourced them as counterfeit, right? You remember when right? You remember when right? You remember when somebody tried to pass their coins off, somebody tried to pass their coins off, somebody tried to pass their coins off, their poker chips as the right ones? their poker chips as the right ones? their poker chips as the right ones? That's why I make sure they all have a That's why I make sure they all have a That's why I make sure they all have a mark on them, right? This is why all of mark on them, right? This is why all of mark on them, right? This is why all of this stuff is the way that it is in the this stuff is the way that it is in the this stuff is the way that it is in the marketplace because of human behavior. marketplace because of human behavior. marketplace because of human behavior. » Yeah. » Yeah. » Yeah. And all of that is different kinds of And all of that is different kinds of And all of that is different kinds of entrepreneurship. I I my favorite part entrepreneurship. I I my favorite part entrepreneurship. I I my favorite part was the no talking exchange. They had to was the no talking exchange. They had to was the no talking exchange. They had to do it all without saying a word. do it all without saying a word. do it all without saying a word. » Yeah, and it doesn't work. Right. And » Yeah, and it doesn't work. Right. And » Yeah, and it doesn't work. Right. And they And only one person was successful. they And only one person was successful. they And only one person was successful. Nobody was. Nobody was. Nobody was. » Getting the set. » Getting the set. » Getting the set. » No, not in Oh, he was Well, Zero zero » No, not in Oh, he was Well, Zero zero » No, not in Oh, he was Well, Zero zero that's in the first The the TEDx the that's in the first The the TEDx the that's in the first The the TEDx the guy walked up. Did he? With guy walked up. Did he? With guy walked up. Did he? With What was it? I don't know if it was What was it? I don't know if it was What was it? I don't know if it was complete, but one kid walked away from complete, but one kid walked away from complete, but one kid walked away from the group and I don't remember what the group and I don't remember what the group and I don't remember what happened, but it appeared that like one happened, but it appeared that like one happened, but it appeared that like one person, but then the next time when they person, but then the next time when they person, but then the next time when they could talk it was like multiple people could talk it was like multiple people could talk it was like multiple people » the market, right? Yeah, they all » the market, right? Yeah, they all » the market, right? Yeah, they all Everybody ended up [clears throat] but Everybody ended up [clears throat] but Everybody ended up [clears throat] but this regardless of the it's more of the this regardless of the it's more of the this regardless of the it's more of the settling like, okay, settling like, okay, settling like, okay, this auction's coming up. I'm going to this auction's coming up. I'm going to this auction's coming up. I'm going to bank on people would give up their bank on people would give up their bank on people would give up their sixes. sixes. sixes. And I'm going to convince I'm not going And I'm going to convince I'm not going And I'm going to convince I'm not going to go for the 10s. And then the person to go for the 10s. And then the person to go for the 10s. And then the person that holds out for the 10s the longest that holds out for the 10s the longest that holds out for the 10s the longest as long as the time doesn't go up cuz as long as the time doesn't go up cuz as long as the time doesn't go up cuz you put a timer on it, too. you put a timer on it, too. you put a timer on it, too. » Yeah, you set a timer. » Yeah, you set a timer. » Yeah, you set a timer. » they had two minutes. You're like, you » they had two minutes. You're like, you » they had two minutes. You're like, you have two minutes and whoever gets a have two minutes and whoever gets a have two minutes and whoever gets a complete set in two minutes, you get complete set in two minutes, you get complete set in two minutes, you get paid. I'll pay you. And I I love that paid. I'll pay you. And I I love that paid. I'll pay you. And I I love that concept because you're you can see the concept because you're you can see the concept because you're you can see the people that move a little bit quicker people that move a little bit quicker people that move a little bit quicker and probably taking a little lesser, and probably taking a little lesser, and probably taking a little lesser, right? To get to get [clears throat] to right? To get to get [clears throat] to right? To get to get [clears throat] to maybe the marketplace quicker, but I I maybe the marketplace quicker, but I I maybe the marketplace quicker, but I I love the whole thing. But how did you love the whole thing. But how did you love the whole thing. But how did you get that opportunity with TEDx for that get that opportunity with TEDx for that get that opportunity with TEDx for that to go into that their ecosystem. to go into that their ecosystem. to go into that their ecosystem. » that um » that um » that um youth entrepreneurs sponsored that youth entrepreneurs sponsored that youth entrepreneurs sponsored that event. event. event. » Okay. Okay. Nice. Yeah. Then » Okay. Okay. Nice. Yeah. Then » Okay. Okay. Nice. Yeah. Then you got to do a Yeah. you got to do a Yeah. you got to do a Yeah. » they were like, "We'll send John." You » they were like, "We'll send John." You » they were like, "We'll send John." You know. And at the end of that at 13 know. And at the end of that at 13 know. And at the end of that at 13 minutes, if you really pay attention, minutes, if you really pay attention, minutes, if you really pay attention, you can see me almost cry because I you can see me almost cry because I you can see me almost cry because I hadn't like I met those kids that day. hadn't like I met those kids that day. hadn't like I met those kids that day. » Oh, wow. Like I never met them. And I » Oh, wow. Like I never met them. And I » Oh, wow. Like I never met them. And I just kind of was like, "Well, I think we just kind of was like, "Well, I think we just kind of was like, "Well, I think we can do this in 13 minutes." And it's can do this in 13 minutes." And it's can do this in 13 minutes." And it's like if you don't get it done in 13 like if you don't get it done in 13 like if you don't get it done in 13 minutes, it doesn't get the video minutes, it doesn't get the video minutes, it doesn't get the video doesn't go out, right? doesn't go out, right? doesn't go out, right? » Oh. » Oh. » Oh. And it worked perfectly. Yeah. I'd never And it worked perfectly. Yeah. I'd never And it worked perfectly. Yeah. I'd never done it that way and never met those done it that way and never met those done it that way and never met those kids before. And I don't think anybody kids before. And I don't think anybody kids before. And I don't think anybody else in the history of TED has ever else in the history of TED has ever else in the history of TED has ever brought eight strangers onto the Sure. brought eight strangers onto the Sure. brought eight strangers onto the Sure. You know. You know. You know. » Probably. Yeah. And made them hold like » Probably. Yeah. And made them hold like » Probably. Yeah. And made them hold like Yeah, the poster board size where they Yeah, the poster board size where they Yeah, the poster board size where they turned it. No, it was great. It was it turned it. No, it was great. It was it turned it. No, it was great. It was it was really cool. I'm glad I came across was really cool. I'm glad I came across was really cool. I'm glad I came across it last night. Yeah. it last night. Yeah. it last night. Yeah. Well, let's let's end with Well, let's let's end with Well, let's let's end with uh uh uh final takeaways final takeaways final takeaways uh for you uh for you uh for you with what you're doing at your core, uh with what you're doing at your core, uh with what you're doing at your core, uh who are you looking to help right who are you looking to help right who are you looking to help right now? Who who's the now? Who who's the now? Who who's the guy walks in a room, what's going on in guy walks in a room, what's going on in guy walks in a room, what's going on in his life that an introduction to John his life that an introduction to John his life that an introduction to John could be what they need? And don't don't point at me. Well, no, I And don't don't point at me. Well, no, I was going to say guys like you, right? was going to say guys like you, right? was going to say guys like you, right? You know, I think also part of it is You know, I think also part of it is You know, I think also part of it is that as time that as time that as time Right, that's what I was going to say. Right, that's what I was going to say. Right, that's what I was going to say. As time progresses, women are entering As time progresses, women are entering As time progresses, women are entering entrepreneurship and business ownership entrepreneurship and business ownership entrepreneurship and business ownership at a much higher rate. at a much higher rate. at a much higher rate. » Yeah. Um they're going to face the same » Yeah. Um they're going to face the same » Yeah. Um they're going to face the same problems. That they're it's a lonely problems. That they're it's a lonely problems. That they're it's a lonely journey. Yeah. And you need to learn journey. Yeah. And you need to learn journey. Yeah. And you need to learn very quickly, like as fast as you very quickly, like as fast as you very quickly, like as fast as you possibly can, you're applying your possibly can, you're applying your possibly can, you're applying your attention to the highest valued use of attention to the highest valued use of attention to the highest valued use of your time is the critical thing to do. your time is the critical thing to do. your time is the critical thing to do. So then what we do at Acumen is we So then what we do at Acumen is we So then what we do at Acumen is we essentially we rent the brains of other essentially we rent the brains of other essentially we rent the brains of other entrepreneurs to each other. That's what entrepreneurs to each other. That's what entrepreneurs to each other. That's what we do. And the thing that you think we do. And the thing that you think we do. And the thing that you think you're the only one that you're you're the only one that you're you're the only one that you're experiencing it, you're not. Everybody experiencing it, you're not. Everybody experiencing it, you're not. Everybody else is either going through it or has else is either going through it or has else is either going through it or has been through it or is expecting to go been through it or is expecting to go been through it or is expecting to go through it. So, there's this immense through it. So, there's this immense through it. So, there's this immense value in convening. But, the other thing value in convening. But, the other thing value in convening. But, the other thing is don't do it yourself. is don't do it yourself. is don't do it yourself. » Mhm. Right? [clears throat] There are » Mhm. Right? [clears throat] There are » Mhm. Right? [clears throat] There are entrepreneurs out there that convene entrepreneurs out there that convene entrepreneurs out there that convene their groups. Well, who's serving them? their groups. Well, who's serving them? their groups. Well, who's serving them? There is value in a professional There is value in a professional There is value in a professional facilitator, someone like me whose facilitator, someone like me whose facilitator, someone like me whose entire vocation is about unlocking the entire vocation is about unlocking the entire vocation is about unlocking the learning in the space. Mhm. What's in learning in the space. Mhm. What's in learning in the space. Mhm. What's in your brain is the same thing as dead your brain is the same thing as dead your brain is the same thing as dead capital. It's like having a million capital. It's like having a million capital. It's like having a million dollars in your savings account or a dollars in your savings account or a dollars in your savings account or a million dollars in your checking million dollars in your checking million dollars in your checking account. That is the least valuable use account. That is the least valuable use account. That is the least valuable use of that capital. You need someone that of that capital. You need someone that of that capital. You need someone that can share show you where you can apply can share show you where you can apply can share show you where you can apply that, and that's what I do. I get people that, and that's what I do. I get people that, and that's what I do. I get people together and we unlock the dead capital together and we unlock the dead capital together and we unlock the dead capital of your lived experience, your wisdom, of your lived experience, your wisdom, of your lived experience, your wisdom, your hard-won knowledge, right? Your your hard-won knowledge, right? Your your hard-won knowledge, right? Your failures, and we disseminate that failures, and we disseminate that failures, and we disseminate that strategically based on the needs of the strategically based on the needs of the strategically based on the needs of the people. It's a market. Acumen Council people. It's a market. Acumen Council people. It's a market. Acumen Council [clears throat] meetings are a market [clears throat] meetings are a market [clears throat] meetings are a market for knowledge. It's also soil making. for knowledge. It's also soil making. for knowledge. It's also soil making. And do not discount the fact that you And do not discount the fact that you And do not discount the fact that you most entrepreneurs think, "Well, I'm the most entrepreneurs think, "Well, I'm the most entrepreneurs think, "Well, I'm the only one." So, right? It's actually only one." So, right? It's actually only one." So, right? It's actually statistically proven that in a learning statistically proven that in a learning statistically proven that in a learning situation, people don't raise their hand situation, people don't raise their hand situation, people don't raise their hand and ask a question cuz they believe that and ask a question cuz they believe that and ask a question cuz they believe that they're the only one that has that they're the only one that has that they're the only one that has that question. Statistically, 80% of the rest question. Statistically, 80% of the rest question. Statistically, 80% of the rest of the people have that question but of the people have that question but of the people have that question but have the same belief. Yeah. I believe have the same belief. Yeah. I believe have the same belief. Yeah. I believe that. that. that. » together with other entrepreneurs, and » together with other entrepreneurs, and » together with other entrepreneurs, and Acumen stands as be in a group. Yeah. Be Acumen stands as be in a group. Yeah. Be Acumen stands as be in a group. Yeah. Be in a group. in a group. in a group. Like, only about 10% of entrepreneurs Like, only about 10% of entrepreneurs Like, only about 10% of entrepreneurs are in a group. are in a group. are in a group. » Yeah, I believe that. And I know that » Yeah, I believe that. And I know that » Yeah, I believe that. And I know that you joined a group like not long after you joined a group like not long after you joined a group like not long after you visited my group, and I'm mad at you visited my group, and I'm mad at you visited my group, and I'm mad at myself for being mad at you about that. myself for being mad at you about that. myself for being mad at you about that. But, But, But, » » » » but like be in a group, right? » but like be in a group, right? » but like be in a group, right? » Yeah. Yeah. » Yeah. Yeah. » Yeah. Yeah. » So, so that's what I'd like to help » So, so that's what I'd like to help » So, so that's what I'd like to help people do. Um the current group that I people do. Um the current group that I people do. Um the current group that I have is all men, and that's strategic have is all men, and that's strategic have is all men, and that's strategic and a kind of a holdover. But, the The and a kind of a holdover. But, the The and a kind of a holdover. But, the The group that I'm building, I want to find group that I'm building, I want to find group that I'm building, I want to find women founders to help me found a co-ed women founders to help me found a co-ed women founders to help me found a co-ed group of owners, operators that are in group of owners, operators that are in group of owners, operators that are in the space that need help. Yeah. And I the space that need help. Yeah. And I the space that need help. Yeah. And I want to get them together and then be want to get them together and then be want to get them together and then be the one that helps them help each other. the one that helps them help each other. the one that helps them help each other. Yeah. I love that. I feel like education Yeah. I love that. I feel like education Yeah. I love that. I feel like education in that way would have been more helpful in that way would have been more helpful in that way would have been more helpful for me. You know, the traditional for me. You know, the traditional for me. You know, the traditional sit in the classroom, 50 students, sit in the classroom, 50 students, sit in the classroom, 50 students, teacher talks at them the whole time teacher talks at them the whole time teacher talks at them the whole time versus the circle concept of actually versus the circle concept of actually versus the circle concept of actually processing it, like group exercises. processing it, like group exercises. processing it, like group exercises. That's where I learn the most. That's where I learn the most. That's where I learn the most. » Yeah. All of it. And then when people » Yeah. All of it. And then when people » Yeah. All of it. And then when people were like brave enough to find for me to were like brave enough to find for me to were like brave enough to find for me to finally say like finally say like finally say like "I don't understand this formula at "I don't understand this formula at "I don't understand this formula at all." Or there's some big disconnect and all." Or there's some big disconnect and all." Or there's some big disconnect and then like three or four other people then like three or four other people then like three or four other people like, "Yeah, me, too." Yeah. And then like, "Yeah, me, too." Yeah. And then like, "Yeah, me, too." Yeah. And then you talk it through and sometimes the you talk it through and sometimes the you talk it through and sometimes the most I learned was from another most I learned was from another most I learned was from another classmate, you know? classmate, you know? classmate, you know? » Absolutely. And it's like that » Absolutely. And it's like that » Absolutely. And it's like that environment, peer [clears throat] peer environment, peer [clears throat] peer environment, peer [clears throat] peer learning, I think is missed in learning, I think is missed in learning, I think is missed in traditional education on as well as what traditional education on as well as what traditional education on as well as what you're talking about in this space. you're talking about in this space. you're talking about in this space. » teacher is a fellow learner. Yes. » teacher is a fellow learner. Yes. » teacher is a fellow learner. Yes. » Right? Somebody that's on the journey, » Right? Somebody that's on the journey, » Right? Somebody that's on the journey, also. But it's nice to have somebody also. But it's nice to have somebody also. But it's nice to have somebody whose journey is helping other people. whose journey is helping other people. whose journey is helping other people. So, you know, you want to be So, you know, you want to be So, you know, you want to be facilitated. facilitated. facilitated. » Oh, for sure. Yeah. No, I A good » Oh, for sure. Yeah. No, I A good » Oh, for sure. Yeah. No, I A good facilitator. Yeah. So. You're awesome. facilitator. Yeah. So. You're awesome. facilitator. Yeah. So. You're awesome. Thank you so much for coming on. This Thank you so much for coming on. This Thank you so much for coming on. This was a lot of fun. Appreciate you. ---